Yesterday, February 21, 2012, happened to be a historic day in healthcare social media. The participants at the HIMSS12 conference (Healthcare Information and Management Systems Conference 2012) in Las Vegas tweeted the hashtag #himss12 a total of 6,438 times.
I don’t know about you, but if you had your Twitter client up and running yesterday like I had, you simply couldn’t avoid the steady stream of tweets from healthcare tweeps at the conference. We all experience increased twitter activity whenever a conference is happening, but yesterday’s impact on my stream felt especially big. So, today I took some time to analyze our database and found some interesting facts.
A World Record for Healthcare Conferences
6,438 tweets on a single day from a healthcare conference is a World Record!
We have almost 300 healthcare conference hashtags in our database from around the world. That’s clearly not all conferences, but the number represents those conferences with a good social media presence. I ran some comparative analytics by crawling the database looking for peak tweet volume dates for each conference and then ranked them accordingly. The results are decisive. #himss12 beat the number two (#mh11) by over 1000 tweets or nearly 20%! A clear record.
Top 20 Healthcare Conferences by Tweet Volume
Selected stats from the record day: #himss12 at 02/21/2012
6,438
Number of Tweets
1859
Number of Participants
268.25
Average Tweets per Hour
3.46
Average Tweets per Participant
Top 10 Healthcare Conferences in Tweet Volume
See all analytics for #himss12
See all analytics for #MayoRagan
See all analytics for #HIMSS11
See all analytics for #health2con
See all analytics for #cisummit
See all analytics for #TEDxMaastricht
45% Increase Compared to Last Year
There’s been a staggering growth of social media usage within the healthcare industry over the last year. Not only are the number of healthcare conferences with a social media presence growing, but the volume of tweets from these conferences are also increasing. Just look at last year’s peak date for the same conference – #himss11 maxed out at 4,484 tweets. Although it’s a huge peak earning the 5th place, it’s almost 2,000 tweets less than this year. In other words, this year’s peak is about 45% larger compared to last year’s! Congrats HIMSS!
Are you a healthcare conference organizer? Avoid confusion and fragmentation, register you conference hashtag at the earliest opportunity.
Congrats to the record setters!
So @biz r we flocking enough to 'fix' #healthcare?: RT @audvin: #HIMSS12 Sets Record 4 Healthcare Conf Tweet Volume http://t.co/Nx7HSk0O
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/cMDMXnfP #himss12 #hcsm #hcsmeu
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/Y8r31Re6 #hcsm #hcsmeu RT @rohal @symplur
RT "@blogbrevity: 6,438 tweets! #HIMSS12 Sets Record 4 Healthcare Conferences in Tweet Volume @symplur http://t.co/fQGpgpKk #hsmc @HIMSS"
RT "@blogbrevity: 6,438 tweets! #HIMSS12 Sets Record 4 Healthcare Conferences in Tweet Volume http://t.co/68QJDXps #HITsm
RT "@blogbrevity: 6,438 tweets! #HIMSS12 Sets Record 4 Healthcare Conferences in Tweet Volume http://t.co/68QJDXps #HITsm
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/yQqOVMFH via @symplur #himss12 < Healthcare Spring!
Wow, I actually made it to top 5 tweeters at #himss12 yesterday despite not being there! Check out stats at: http://t.co/FSBm3x59
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/L5N6hFjZ #himss12 #hcsm #hcsmeu
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume (charts, analysis) http://t.co/Ar1LrBuv via @symplur @rittweger
#HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/RWeyalZj
WOW! 6,438 tweets! #HIMSS12 Sets Record 4 Healthcare Conferences in Tweet Volume http://t.co/67f5aL3O
RT @audvin: HIMSS12 Sets Record for Healthcare Conferences in Tweet Volume http://t.co/U75k4mEJ #himss12 _^45% more than last year
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/LadQV5lc via @symplur
Proudly keeping my 3rd place for another day 2 days ago (Tuesday), http://t.co/yaGFwnHp ^_^ #himss12 #himssanity
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/JU7qTwJ9 via @symplur #nhssm
Nice stats MT @salma_patel: HIMSS12 Sets record for Healthcare Conferences in tweet volume http://t.co/JrlPvb5S via @symplur #hcsmeu #hcsm
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/L5N6hFjZ #himss12 #hcsm #hcsmeu
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/L5N6hFjZ #himss12 #hcsm #hcsmeu
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/lmdUTdrY via @symplur
RT @KentBottles: #HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/2XNNL4qc via @symplur
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/tc2npjJI
RT @MHA: HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/tXGOhumd #HIMSS12
#WorldRecord thx 2 @larrylin @matthewbrowning @marcela @mhealth1 @ahier @dirkstanley @2healthguru @blogbrevity http://t.co/Ps41fODj #HIMSS12
6,438 tweets on a single day from a healthcare conference is a World Record! #HIMSS12 http://t.co/1p7LA41K
Wow! RT @iHealthBeat #HIMSS12 sets world record for health care conference tweet volume| http://t.co/PneU3l7s
Wow! RT @iHealthBeat #HIMSS12 sets world record for health care conference tweet volume| http://t.co/PneU3l7s
RT @TEDMED Wow! RT @iHealthBeat #HIMSS12 sets world record for health care conference tweet volume| http://t.co/vqDuQGp9
I'll add to the total – HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/YvxyG84g #HIMSS12
I'll add to the total – HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/YvxyG84g #HIMSS12
RT @TEDMED Wow! RT @iHealthBeat #HIMSS12 sets world record for health care conference tweet volume| http://t.co/vqDuQGp9
6,438 tweets on a single day from a healthcare conference is a World Record! #HIMSS12 http://t.co/1p7LA41K
Wow! RT @iHealthBeat #HIMSS12 sets world record for health care conference tweet volume| http://t.co/PneU3l7s
#HIMSSanity! is right! #HIMSS12 sets WORLD RECORD for #healthcare conferences in tweet volume! http://t.co/nrbdwk1f #HSMC
RT @salma_patel: HIMSS12 Sets record for Healthcare Conferences in tweet volume http://t.co/qHITKRlD via @symplur #hcsmeu #hcsm
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/td7Vsyds < TEDx and ideagoras get mentions too #hcsmeu
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/jvCSybJa < TEDx and ideagoras get mentions too #hcsmeu
Wow! RT @iHealthBeat #HIMSS12 sets world record for health care conference tweet volume| http://t.co/PneU3l7s
HIMSS 2012 sets world record for healthcare conferences in tweet volume http://t.co/Olz2AxUE #in
@laurarva HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/O5htGeD1 via @bjefant
#HIMSSanity! is right! #HIMSS12 sets WORLD RECORD for #healthcare conferences in tweet volume! http://t.co/nrbdwk1f #HSMC
it's official – #HIMSS12 broke the world record for tweets at a healthcare conference http://t.co/lFni4zEC
1859/37,032×100%=5% «"participants" in the record #HIMSS12 tweet volume/record #HIMSS12 attendance http://t.co/dcNiTv2z http://t.co/q5MvhDL7
@HealthcareWen #1 @TEDMED Wow! RT @iHealthBeat #HIMSS12 sets world record for healthcare tweet volume| http://t.co/WuVGYVj1, I made top 20!
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/6ePo9WvD via @zite
HIMSS12 sets world record for healthcare conferences in tweet volume http://t.co/T11GiwFj #hcsm #hcsmeu
@HealthcareWen #1 @TEDMED Wow! RT @iHealthBeat #HIMSS12 sets world record for healthcare tweet volume| http://t.co/WuVGYVj1, I made top 20!
@HealthcareWen #1 @TEDMED Wow! RT @iHealthBeat #HIMSS12 sets world record for healthcare tweet volume| http://t.co/WuVGYVj1, I made top 20!
@HealthcareWen #1 @TEDMED Wow! RT @iHealthBeat #HIMSS12 sets world record for healthcare tweet volume| http://t.co/WuVGYVj1, I made top 20!
#HIMSS12 sets world record for #healthcare conferences in tweet volume http://t.co/ID9wyjHd
A world record for Healthcare Conferences in Tweet volume http://t.co/qJ5SeUUY
Did you attend #himss12 last week? Read how this was a groundbreaking event for the medical community on social media: http://t.co/NUJaDbLt
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/zlb7xraw via @symplur
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/5XKyvx4J via @symplur
Thank you for a wonderful HIMSS12! It was excellent connecting with our current and future partners at the show…. http://t.co/0uHaHLpG
RT @NextGen: WOW! 6,438 tweets! #HIMSS12 Sets Record 4 Healthcare Conferences in Tweet Volume http://t.co/OhiiurFW #yam
#HIMSS12 set the world record for tweet volume at a healthcare conference. More than 6,000 tweets in 1 day. Very cool! http://t.co/1lgmd6ZV
Way to go #HIMSS12 sets world record related to Tweets. http://t.co/mMOvr6AA
HIMSS12 Sets World Record for Healthcare Conf. in Tweet Volume » http://t.co/lOBSVxP3 #HIMSS12 #Twitter
HIMSS12 Sets World Record for Healthcare Conf. in Tweet Volume » http://t.co/lOBSVxP3 #HIMSS12 #Twitter
RT @ehcsolutions: HIMSS12 Sets World Record for Healthcare Conf. in Tweet Volume » http://t.co/mEOLIZMd #HIMSS12 #Twitter
RT @ehcsolutions: HIMSS12 Sets World Record 4 Healthcare Conf Tweet Volume » http://t.co/SiGnbtl3 #HIMSS12 #Twitter #branding #international
RT @ehcsolutions: HIMSS12 Sets World Record 4 Healthcare Conf Tweet Volume » http://t.co/y1H5CXax #HIMSS12 #Twitter #branding #international
RT @ehcsolutions: HIMSS12 Sets World Record for Healthcare Conf. in Tweet Volume » http://t.co/mEOLIZMd #HIMSS12 #Twitter
congrats #HIMMS! http://t.co/ngXVeQln
RT @ehcsolutions: HIMSS12 Sets World Record for Healthcare Conf. in Tweet Volume » http://t.co/zTE5eZG6 #HIMSS12 #Twitter
In addition to attendance records, #HIMSS12 set a Twitter record with 6,438 tweets from a healthcare conference. http://t.co/AuyJF5ke
#HIMSS12 Tweets! – Can #PDCSummit top this? @MitchPlanning to tweet #MedEquipPlanning #healthcare! http://t.co/TzWL8Xgo via @symplur
#HIMSS12 Tweets! – Can #PDCSummit top this? @MitchPlanning to tweet #MedEquipPlanning #healthcare! http://t.co/TzWL8Xgo via @symplur
Cool! RT @RicohHealth: #HIMSS12 set a Twitter record with 6,438 tweets from a healthcare conference. http://t.co/nijY87Ca
Nice! @RicohTweets Cool! RT @RicohHealth #HIMSS12 set a Twitter record with 6,438 tweets from a healthcare conference. http://t.co/lm9uBLbe
COOL RT @ricohtweets: Cool! RT @RicohHealth: #HIMSS12 set a Twitter record with 6,438 tweets from a healthcare conf. http://t.co/gSQCP13R
#HIMSS12 set the record for healthcare conferences in tweet volume with 6,438 tweets on a single day http://t.co/y2u2FzYV
#HIMSS12 blew up on Twitter, setting a world record! Check out the details: http://t.co/QKgPdkqu #HealthIT
#HIMSS12 blew up on Twitter, setting a world record! Check out the details: http://t.co/QKgPdkqu #HealthIT
RT: @HPHealthcare: #HIMSS12 blew up on Twitter, setting a world record! http://t.co/N1WTS3b0 #HealthIT #HSMC @HIMSS / Great stuff Twitterai!
#HIMSS12 blew up on Twitter, setting a world record! Check out the details: http://t.co/4jzfgohx #HealthIT: #HIM… http://t.co/VaOkE8tE
#HIMSS12 blew up on Twitter, setting a world record! Check out the details: http://t.co/QKgPdkqu #HealthIT
#HIMSS12 blew up on Twitter, setting a world record! Check out the details: http://t.co/4jzfgohx #HealthIT: #HIM… http://t.co/VaOkE8tE
Thanks! RT @AtlMedCtr: RT: @HPHealthcare: #HIMSS12 blew up on Twitter, setting a world record! http://t.co/TB6H3YON Great stuff Twitterai!
RT: HIMSS: Thanks! RT @AtlMedCtr: RT: @HPHealthcare: #HIMSS12 blew up on Twitter, setting a world record! http://t.co/syQItHxi Great stuf…
#HIMSS12 Set the World Record for Healthcare Conference Tweet Volume http://t.co/LUxVcVNq
Yeah I saw it from my feed RT:Clinic_Service
#HIMSS12 Set the World Record for Healthcare Conference Tweet Volume http://t.co/o2wlBh0C
[...] by: Audun Utengen, MBATweetIt’s only been a little more than a month ago since we witnessed a healthcare social media milestone with the #himss12 conference. The growth of healthcare social media is nothing but breathtaking. [...]
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/6CU7onix
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/KfEMnL17 via @symplur
Go @HIMSS! RT @KerryNoone #HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/KZYS6MFC via @symplur
Go @HIMSS! RT @KerryNoone #HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/KZYS6MFC via @symplur
Thanks! RT @jonmertz: Go @HIMSS! RT @KerryNoone #HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/C59cqFwT
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/KfEMnL17 via @symplur
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/6CU7onix
#HIMSS12 sets world record w/ tweet volume at HC conference! Congrats to those who participated! http://t.co/GmcVMdaE
#HIMSS12 sets world record w/ tweet volume at HC conference! Congrats to those who participated! http://t.co/4CcVK3ut
#HIMSS12 sets world record w/ tweet volume at HC conference! Congrats to those who participated! http://t.co/Sx2FFI4v
#HIMSS12 sets world record w/ tweet volume at HC conference! Congrats to those who participated! http://t.co/Sx2FFI4v
#HIMSS12 sets world record w/ tweet volume at HC conference! Congrats to those who participated! http://t.co/Sx2FFI4v
[...] MBATweetWe’ve recently witnessed a couple of incredible healthcare conferences taking place, #himss12 and #TEDxMaastricht, both ground breaking in their impact of healthcare social media. Today marks [...]
[...] recently looked at a couple of record-breaking healthcare conferences (one here in the States and the other in Europe) as well as the value of social media for a healthcare [...]
HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/4RLpl0gm via @symplur
Top Tweets: HIMSS12 Sets World Record for Healthcare Conferences in Tweet Volume http://t.co/HcynQ7bc #hcsmin