Managing your online presence
The message to physicians? What patients find when they ‘Google’ you affects your practice’s success. Check out this author’s take on the power of online branding, healthcare social media, and blogging on your medical practice website.
Who are the heaviest users of social media for healthcare
“Caregivers are much more likely than other internet users to consult reviews of doctors or hospitals.”
The growing influence of online health information is the focus of this post.
Doctors 2.0™ & You: Keynote – Bertalan Mesko
Dr. Bertalan Mesko, aka @berci on Twitter, is a pioneer and thought leader in the global healthcare social media sphere. Here he gives a remarkable presentation at the recent “Doctors 2.0″ conference in Paris, France. Listen to his take on the many opportunities for accessing research, communicating with colleagues, and and sharing with the public via healthcare social media. It’s a testament to both his grasp of the future and the power of YouTube in medicine.
About The Scoop
At Symplur we’re committed to providing you as professional healthcare provider with everything you need to understand, position yourself, and to take advantage of the fundamental shift that is taking place in marketing a medical practice.
To that end, each week this page will highlight best practices in healthcare social media that we have come across on the web or from healthcare conferences in order to further your knowledge of the opportunities before you.
We will showcase both healthcare social media consultants and experts who speak out on the subject, as well as those sites that demonstrate what we feel are the best in healthcare social media with examples of how to put the concept of a healthcare online presence to work for their healthcare businesses.Follow @symplur