The Scoop

In Healthcare Social Media

Close-Up with Vanessa Carter, Facial Differences Advocate January 26, 2015

Vanessa Carter, from Johannesburg, South Africa became a Facial Difference advocate, as a result of her personal experience, following a tragic car accident ten years ago. Vanessa spent months and years trying to find the right specialists for her complex case. Now, she wants others to benefit from her experience.

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Tweets can better predict heart disease rates than income, smoking and diabetes, study finds January 21, 2015

Is Twitter becoming a new public health database?

The latest evidence: A group of researchers has found that analyzing tweets can accurately predict the prevalence of heart disease.

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Using Twitter for breast cancer prevention: an analysis of breast cancer awareness month January 20, 2015

One in eight women will develop breast cancer in her lifetime. The best-known awareness event is breast cancer awareness month (BCAM). BCAM month outreach efforts have been associated with increased media coverage, screening mammography and online information searching. Traditional mass media coverage has been enhanced by social media. However, there is a dearth of literature about how social media is used during awareness-related events. The purpose of this research was to understand how Twitter is being used during BCAM.

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Social Networks, Social Media, and Innovating Surgical Education January 19, 2015

This Viewpoint discusses how social networks and social media are revolutionizing the field of surgery, particularly surgical education.

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Top 10 Tweets From The JP Morgan Healthcare Conference January 19, 2015

The overall twitter tally for the 3-day event (held January 12th through 15th in San Francisco) was impressive.

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Slides: Health Care Social Media: Best Practices and Tips for Success January 6, 2015

Excellent slides: Best Practices and Tips for Success Lee Aase (@LeeAase) Mayo Clinic Center for Social Media Healthcare Communicators of Oregon Fall Conference 2014 November 7, 2014.

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Encouraging the right kind of engagement through social media December 29, 2014

Social media is giving everyone in healthcare unprecedented access to patients’ thoughts and opinions, and allows them to interact with consumers beyond the hospital or clinic if they so desire.

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The Top 10 Healthcare Tweets For 2014 December 28, 2014

It often takes a celebrity to capture the top spot in many of the year‒end lists and twitter is certainly no different. The “selfie” picture that Ellen DeGeneres tweeted at this year’s Oscar event in March remains firmly at the top with the highest number of retweets ever ‒ 3,366,592 – and counting. The question then becomes how does the category of top tweets translate to the world of healthcare?

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Are you a SCEPTIC? SoCial mEdia Precision & uTility In Conferences December 16, 2014

We analysed Twitter feeds at an emergency medicine scientific conference to determine the (1) accuracy of disseminated educational messages and the (2) use in providing rapid feedback to speakers. Most speakers were happy for key messages to be tweeted, and the majority of tweets (34/37) represented these accurately. It is important that speakers and conference organisers consider Twitter use and its potential benefits and disadvantages.

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Hospital social media use varies by hospital characteristics | Healthcare Dive December 3, 2014

Many US hospitals use social media, but the amount of activity on the various networks varies by each hospital’s characteristics, according to a new study appearing in the Journal of Medical Internet Research.

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Three Ways to Improve Clinical Trials through Crowdsourcing December 3, 2014

With less research funding available, we need to find new ways to make it easier and cheaper to do clinical trials. There may be ways to harness crowdsourcing, or collaboration of many people online, to help for little or no financial cost. Here are three possible ways to help:

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Social Media in Clinical Trials December 3, 2014

Social media has potential in clinical trials for pointing out trial issues, addressing barriers, educating, and engaging multiple groups involved in cancer clinical research. Social media is being used in clinical trials to highlight issues such as poor accrual and barriers; educate potential participants and physicians about clinical trial options; and is a potential indirect or direct method to improve accrual.

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Guest Post: World Diabetes Day 2014 on Twitter… sifting through the data | Diabetes Hands Foundation December 1, 2014

We collect the data and then build countless ways to slice it up so that we’re able to better understand the people involved and the conversations taking place. So when a day like “World Diabetes Day” rolls around, it’s an opportunity to dive in and explore.

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A report from #BlueJC: How should we manage antepartum haemorrhage of unknown origin? November 25, 2014

Paper discussed: Bhandari S, Raja EA, Shetty A, Bhattacharya S. Maternal and perinatal consequences of antepartum haemorrhage of unknown origin. BJOG 2014;121:44–52. DOI: 10.1111/1471-0528.13056

Location: Twitter and Facebook Start date of journal club: 26 February 2014

Number of participants: 16 Number of tweets: 71

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FDA Readies Social Media Rules For Big Pharma November 17, 2014

With the key guidance on the use of social media from the FDA widely expected to be finalized in soon, there is a real likelihood that the FDA will increasingly step up its monitoring program and impose sanctions on non-compliant firms.

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