Integrating Social Media in Modern Oncology Practice and Research

A healthcare social media research article published in ASCO Educational Book, May 22, 2018

Title
Integrating Social Media in Modern Oncology Practice and Research
Authors (alpha)
Deanna J. Attai, Kevin George, Matthew S Katz, Merry Jennifer Markham, Mina S Sedrak
Published
May 22, 2018
Journal
ASCO Educational Book
DOI
10.1200/EDBK_204453
Pubmed
30231349
Altmetric
A healthcare social media research article published in ASCO Educational Book, May 22, 2018

Abstract

The widespread adoption and diffusion of social media provides oncology professionals with a unique and unprecedented opportunity to engage with the public. However, there remains a paucity of literature examining how clinicians and researchers can effectively use social media to complement modern oncology practice and research. In this review, we dissect the benefits and risks of professional social media use in oncology and offer several best practices for clinicians and researchers to achieve effective engagement. We also describe how to participate constructively in Twitter conversations at the time of medical or scientific conferences. Additionally, we demonstrate how to communicate appropriately and safely with patients and families online. Finally, we explore the exciting and nascent field of social media research and highlight the need to investigate its potential value in personalized cancer medicine.


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Altmetric

The Altmetric Attention Score is based on the attention a research article gets on the internet. Each coloured thread in the circle represents a different type of online attention and the number in the centre is the Altmetric Attention Score. The score is calculated based on two main sources of online attention: social media and mainstream news media.