#SaludTues Transcript

Healthcare social media transcript of the #SaludTues hashtag.
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See #SaludTues Influencers/Analytics.

ProfileTweet
Salud America! @SaludAmerica
#SaludTues starting now! Thanks to our awesome cohosts! Be sure to follow them @BMSG & @UConnRuddCenter @Praxis_Project. If you are joining today, please say hello and introduce yourself. https://t.co/t0YcLn5TcL
Montefiore Health System @MontefioreNYC
@SaludAmerica @BMSG @UConnRuddCenter @Praxis_Project Hello! Excited to join in today to share expert advice! #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: #SaludTues starting now! Thanks to our awesome cohosts! Be sure to follow them @BMSG & @UConnRuddCenter @Praxis_Project. If you are joining today, please say hello and introduce yourself. https://t.co/t0YcLn5TcL
PublicHealthMaps @PublicHealthMap
RT @BMSG: Today's #SaludTues starts in just 15 minutes! Hope you can join to discuss targeted junk food marketing. Should be a good conversation! https://t.co/hCuoSTx8bB
Salud America! @SaludAmerica
Quick housekeeping: chat host @SaludAmerica will ask questions by number (Q1, Q2, etc.). Answer Q1 with A1. Answer Q2 with A2, etc. Use #SaludTues in all Tweets.
BMSG @BMSG
Thanks for having us! Heather Gehlert here, representing BMSG. Looking forward to the chat! #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: #SaludTues starting in less than an hour: #SaludTues starting in less than an hour: https://t.co/pUtKp3FrYi Learn how companies leverage geolocation technology, strategically set low prices, & exploit culture to market their least unhealthy products to Latinos. Join us! @BMSG @Praxis_Project @SaludAmerica https://t.co/cDni737KvX
Salud America! @SaludAmerica
@MontefioreNYC @BMSG @UConnRuddCenter @Praxis_Project Hi! Glad you could join us today! Have you seen the report that inspired this #SaludTues? https://t.co/zUq8ZbLfXN
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Quick housekeeping: Quick housekeeping: chat host @SaludAmerica will ask questions by number (Q1, Q2, etc.). Answer Q1 with A1. Answer Q2 with A2, etc. Use #SaludTues in all Tweets.
BMSG @BMSG
RT @SaludAmerica: Quick housekeeping: Quick housekeeping: chat host @SaludAmerica will ask questions by number (Q1, Q2, etc.). Answer Q1 with A1. Answer Q2 with A2, etc. Use #SaludTues in all Tweets.
UConn Rudd Center @UConnRuddCenter
Thanks, @SaludAmerica ! We are excited to be part of this important discussion. Hello, @BMSG & @Praxis_Project! #SaludTues
Montefiore Health System @MontefioreNYC
RT @SaludAmerica: @MontefioreNYC @BMSG @UConnRuddCenter @Praxis_Project Hi! Glad you could join us today! Have you seen the report that inspired this #SaludTues? https://t.co/zUq8ZbLfXN
Salud America! @SaludAmerica
Q1 What is target marketing and why does it matter for Latino health? #SaludTues https://t.co/UfVtyXg2ts
BMSG @BMSG
RT @SaludAmerica: Q1 What is target marketing and why does it matter for Latino health? #SaludTues https://t.co/UfVtyXg2ts
UnidosUS @WeAreUnidosUS
We are excited to participate! Thanks @SaludAmerica !
PublicHealthMaps @PublicHealthMap
@PublicHealthMap here! Empowering people with greater understanding about public health, maps, and everything in between! #SaludTues here we go!!! 😁 https://t.co/Yg6TYaLH2Z
BMSG @BMSG
A1 Target marketing means using tailored approaches to sell products to specific individuals & communities. It's a problem when those products are unhealthy and known to drive up rates of diabetes, obesity, etc. #SaludTues
UConn Rudd Center @UConnRuddCenter
A1 Target marketing is advertising to a certain consumer group with content designed to appeal to them specifically. When unhealthy products are marketed in this way it can negatively impact Latino children’s health. #SaludTues https://t.co/wRqsX6dmgz
Salud America! @SaludAmerica
A1 Food and beverage companies use traditional marketing practices to specifically target Latinos and low-income groups with unhealthy products. This matters for Latino health because marketing influences eating behavior & health. #SaludTues https://t.co/7IeWdU5U5k
BMSG @BMSG
A1 Latinos are at a higher risk of nutrition-related diseases, yet marketers bombard this group with ads for fast food, candy, soda & other junk. This contributes to health inequities, which are unfair and preventable. #SaludTues
Salud America! @SaludAmerica
@WeAreUnidosUS Hi! Glad you could join us! Have you seen @BMSG's report that inspired this #SaludTues? https://t.co/zUq8ZbLfXN
BMSG @BMSG
A1 A recent report from the @UConnRuddCenter shows the extent of the issue on Spanish-language TV, where 100% juice, plain water, nuts & fruit get no air time, while junk is heavily marketed. https://t.co/VckUocB6Hh #SaludTues
Salud America! @SaludAmerica
RT @BMSG: A1 A recent report from the @UConnRuddCenter shows the extent of the issue on Spanish-language TV, where 100% juice, plain water, nuts & fruit get no air time, while junk is heavily marketed. https://t.co/VckUocB6Hh #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Q1 What is target marketing and why does it matter for Latino health? #SaludTues https://t.co/UfVtyXg2ts
Salud America! @SaludAmerica
RT @BMSG: A1 Latinos are at a higher risk of nutrition-related diseases, yet marketers bombard this group with ads for fast food, candy, soda & other junk. This contributes to health inequities, which are unfair and preventable. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A1 A recent report from the @UConnRuddCenter shows the extent of the issue on Spanish-language TV, where 100% juice, plain water, nuts & fruit get no air time, while junk is heavily marketed. https://t.co/VckUocB6Hh #SaludTues
Salud America! @SaludAmerica
RT @UConnRuddCenter: A1 Target marketing is advertising to a certain consumer group with content designed to appeal to them specifically. When unhealthy products are marketed in this way it can negatively impact Latino children’s health. #SaludTues https://t.co/wRqsX6dmgz
BMSG @BMSG
RT @UConnRuddCenter: A1 Target marketing is advertising to a certain consumer group with content designed to appeal to them specifically. When unhealthy products are marketed in this way it can negatively impact Latino children’s health. #SaludTues https://t.co/wRqsX6dmgz
Salud America! @SaludAmerica
RT @BMSG: A1 Target marketing means using tailored approaches to sell products to specific individuals & communities. It's a problem when those products are unhealthy and known to drive up rates of diabetes, obesity, etc. #SaludTues
UConn Rudd Center @UConnRuddCenter
A1 According to Rudd Report, $539 million was spent to advertise on Spanish-language TV. Companies mostly market their least nutritious products, primarily fast-food, candy, sugary drinks, and snacks to Latino customers. Read full report here: https://t.co/b4ErXTgtrH #SaludTues https://t.co/7XNbrADY03
Salud America! @SaludAmerica
A1 Promoting unhealthy products can be detrimental to health. Overwhelming evidence indicates that unhealthy marketing increases demand for and consumption of unhealthy foods and drinks. #SaludTues
Montefiore Health System @MontefioreNYC
A1: Target marketing is when a company focuses its efforts on promoting products to a specific group of potential customers by using tactics that are more likely to reach that audience. (1/2) #SaludTues
Montefiore Health System @MontefioreNYC
A1: This is important for #Latino #health because often companies target communities of color to market products that can be harmful to our health (examples: tobacco products, alcohol, sugary drinks, and junk food). (2/2) #SaludTues
Salud America! @SaludAmerica
RT @UConnRuddCenter: A1 According to Rudd Report, $539 million was spent to advertise on Spanish-language TV. Companies mostly market their least nutritious products, primarily fast-food, candy, sugary drinks, and snacks to Latino customers. Read full report here: https://t.co/b4ErXTgtrH #SaludTues https://t.co/7XNbrADY03
The Praxis Project @Praxis_Project
#SaludTues chat is starting now! Make sure to follow for today's discussion on targeted marketing on Latinx communities.
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A1 Target marketing is advertising to a certain consumer group with content designed to appeal to them specifically. When unhealthy products are marketed in this way it can negatively impact Latino children’s health. #SaludTues https://t.co/wRqsX6dmgz
Salud America! @SaludAmerica
A1 Latinos are already disproportionately burdened by food swamps and food deserts simultaneously. Not only do they lack access to healthy food, but they are bombarded by sneaky marketing tactics for cheap, unhealthy food. #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: Q1 What is target marketing and why does it matter for Latino health? #SaludTues https://t.co/UfVtyXg2ts
Montefiore Health System @MontefioreNYC
RT @BMSG: A1 A recent report from the @UConnRuddCenter shows the extent of the issue on Spanish-language TV, where 100% juice, plain water, nuts & fruit get no air time, while junk is heavily marketed. https://t.co/VckUocB6Hh #SaludTues
BMSG @BMSG
RT @SaludAmerica: A1 Food and beverage companies use traditional marketing practices to specifically target Latinos and low-income groups with unhealthy products. This matters for Latino health because marketing influences eating behavior & health. #SaludTues https://t.co/7IeWdU5U5k
Salud America! @SaludAmerica
@BMSG Yes! Unhealthy marketing targeted to specific groups contributes to health disparities among those groups. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A1 Promoting unhealthy products can be detrimental to health. Overwhelming evidence indicates that unhealthy marketing increases demand for and consumption of unhealthy foods and drinks. #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A1 Target marketing is personalized marketing tool based on product, price, place, and promotion. Targeting junk food to Latinx and other communities of color contribute to health inequity. #SaludTues
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A1 According to Rudd Report, $539 million was spent to advertise on Spanish-language TV. Companies mostly market their least nutritious products, primarily fast-food, candy, sugary drinks, and snacks to Latino customers. Read full report here: https://t.co/b4ErXTgtrH #SaludTues https://t.co/7XNbrADY03
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A1 Target marketing is personalized marketing tool based on product, price, place, and promotion. Targeting junk food to Latinx and other communities of color contribute to health inequity. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A1 According to Rudd Report, $539 million was spent to advertise on Spanish-language TV. Companies mostly market their least nutritious products, primarily fast-food, candy, sugary drinks, and snacks to Latino customers. Read full report here: https://t.co/b4ErXTgtrH #SaludTues https://t.co/7XNbrADY03
Salud America! @SaludAmerica
@BMSG @UConnRuddCenter Given the growing purchasing power and heavy media consumption of the Latino population, marketers are investing significant resources to understand the Latino youth market. #SaludTues https://t.co/allZOu8efM
The Praxis Project @Praxis_Project
@SaludAmerica A1 Chronic diseases & their risk factors are more common in Latinx + POC communities. These minority groups already receive a poorer quality of care & lack preventative care. Targeting marketing is just contributing greater harm to the problem https://t.co/PKHuS8onVx #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A1 Latinx + POC are disproportionately a part of low-income communities. Target marketing is personalized based on a person’s entire location history. Using these tactics the junk food industry is contributing to poor health outcomes such as obesity. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @Praxis_Project: @SaludAmerica A1 Target marketing is personalized marketing tool based on product, price, place, and promotion. Targeting junk food to Latinx and other communities of color contribute to health inequity. #SaludTues
Salud America! @SaludAmerica
@Praxis_Project And it's deliberate. Latino kids are disproportionately exposed to junk food marketing because food & beverage manufacturers explicitly focus on them. #SaludTues https://t.co/gydN3fdHMD
Eric Moreno @EricMoreno6477
RT @SaludAmerica: @BMSG @UConnRuddCenter Given the growing purchasing power and heavy media consumption of the Latino population, marketers are investing significant resources to understand the Latino youth market. #SaludTues https://t.co/allZOu8efM
BMSG @BMSG
RT @SaludAmerica: Given the growing purchasing power and heavy media consumption of the Latino population, marketers are investing significant resources to understand the Latino youth market. #SaludTues https://t.co/EgfAUkOvSJ
Montefiore Health System @MontefioreNYC
RT @SaludAmerica: @Praxis_Project And it's deliberate. Latino kids are disproportionately exposed to junk food marketing because food & beverage manufacturers explicitly focus on them. #SaludTues https://t.co/gydN3fdHMD
Montefiore Health System @MontefioreNYC
RT @SaludAmerica: @BMSG @UConnRuddCenter Given the growing purchasing power and heavy media consumption of the Latino population, marketers are investing significant resources to understand the Latino youth market. #SaludTues https://t.co/allZOu8efM
ChangeLab Solutions @ChangeLabWorks
Sabrina from ChangeLab Solutions here to join in the conversation about marketing for #saludtues. @SaludAmerica @BMSG
Communicate For Health Justice @_CFHJ
@SaludAmerica Hello! @_CFHJ here! 🤓Quick clarifying question: Is the argument correct that tv/ad stations that are predominately watched by Latino youth, disproportionately marketing unhealthy products (food, smoking, beverages, etc) than other tv/ad stations? #SaludTues
UnidosUS @WeAreUnidosUS
A1. Target marketing in and of itself isn’t concerning. But when marketers spend hundreds of millions of dollars marketing unhealthy food and beverages to children, it becomes problematic. #SaludTues
Amanda Merck, MPH @AMFitnessHealth
A1 Marketing of unhealthy food undermines public health efforts, but, more importantly, targeted marketing of unhealthy food to low income communities undermines health equity. #SaludTues
ChangeLab Solutions @ChangeLabWorks
RT @BMSG: A1 Target marketing means using tailored approaches to sell products to specific individuals & communities. It's a problem when those products are unhealthy and known to drive up rates of diabetes, obesity, etc. #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: @Praxis_Project And it's deliberate. Latino kids are disproportionately exposed to junk food marketing because food & beverage manufacturers explicitly focus on them. #SaludTues https://t.co/gydN3fdHMD
Salud America! @SaludAmerica
Public health departments don’t have the funding to compete with this kind of $pending. #SaludTues
BMSG @BMSG
RT @Praxis_Project: @SaludAmerica A1 Chronic diseases & their risk factors are more common in Latinx + POC communities. These minority groups already receive a poorer quality of care & lack preventative care. Targeting marketing is just contributing greater harm to the problem https://t.co/PKHuS8onVx #SaludTues
BMSG @BMSG
RT @Praxis_Project: @SaludAmerica A1 Latinx + POC are disproportionately a part of low-income communities. Target marketing is personalized based on a person’s entire location history. Using these tactics the junk food industry is contributing to poor health outcomes such as obesity. #SaludTues
Salud America! @SaludAmerica
Q2 What are some examples of how food & beverage companies target Latinos with unhealthy products? #SaludTues https://t.co/J1jcwfOK7q
The Praxis Project @Praxis_Project
RT @SaludAmerica: Public health departments don’t have the funding to compete with this kind of $pending. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: Q2 What are some examples of how food & beverage companies target Latinos with unhealthy products? #SaludTues https://t.co/J1jcwfOK7q
BMSG @BMSG
RT @SaludAmerica: Q2 What are some examples of how food & beverage companies target Latinos with unhealthy products? #SaludTues https://t.co/J1jcwfOK7q
ChangeLab Solutions @ChangeLabWorks
A1 Target marketing is a health equity issue. Marketing affects kids' food choices (and therefore their health), and companies purposefully target Latino kids and other youth of color with unhealthy marketing. #saludtues
The Praxis Project @Praxis_Project
RT @BMSG: RT @SaludAmerica: RT @SaludAmerica: Given the growing purchasing power and heavy media consumption of the Latino population, marketers are investing significant resources to understand the Latino youth market. #SaludTues https://t.co/EgfAUkOvSJ
Montefiore Health System @MontefioreNYC
A2: Some companies will spend more money on advertising unhealthy food and beverage products in Spanish, promoting their products on Spanish-language television channels, and showing their commercials during targeted TV programming. #SaludTues
UConn Rudd Center @UConnRuddCenter
A2 According to the latest Rudd Report, Hispanic children’s exposure to restaurant ads on Spanish-language TV increased by 8% from 2013 to 2017. They also saw no ads for juice, water, nuts, or fruit on Spanish-language TV. Read more here: https://t.co/74Q3nRCLZF #SaludTues
Salud America! @SaludAmerica
@_CFHJ Hi! We’re so glad you could join us! Yes. That is one of the correct arguments. #SaludTues https://t.co/r87sg0upaS
Salud America! @SaludAmerica
A2 The food and beverage industry uses the 4 Ps together to promote unhealthy products at carefully set prices to Latinos online and in specific neighborhoods. Learn more from @BMSG. #SaludTues https://t.co/QV916hiNkU
The Praxis Project @Praxis_Project
RT @SaludAmerica: Q2 What are some examples of how food & beverage companies target Latinos with unhealthy products? #SaludTues https://t.co/J1jcwfOK7q
UnidosUS @WeAreUnidosUS
A1. Marketing aimed at children for unhealthy foods contributes to poor diets & related diseases, like obesity, diabetes, and heart disease. Half of Latino children born in 2000 and after are expected to develop diabetes in their lifetime. #SaludTues
BMSG @BMSG
A2 Marketers use product names, special flavors, and designs to appeal to Latinx communities. McDonald’s “Nueva Jalapeño Double Latin American-issima!” cheeseburger is a prime example. Learn more: https://t.co/GC6otbH1bn #SaludTues https://t.co/ks4zE87RBn
PublicHealthMaps @PublicHealthMap
A1: Target marketing is concentrating efforts on a segment of consumers and making products appeal to them. This is very important for Latino health because products targeted at them are often unhealthy like junk food, soda, etc. 🍔🥤🤒#SaludTues https://t.co/Fi9dZ4mBQ8
Communicate For Health Justice @_CFHJ
@SaludAmerica Thank you for this insight!!💡#SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A2 Junk food companies are promoted in communities of color by exploiting cultural sensibilities and using images, symbolism, and language. For example, companies using language to appeal to a Latinx market by rebranding products like Doritos to Doritos Salsa Verde. #SaludTues
Salud America! @SaludAmerica
The important factor when discussing target marketing is that companies are promoting their LEAST healthy products to Latinos. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A1 Food and beverage companies use traditional marketing practices to specifically target Latinos and low-income groups with unhealthy products. This matters for Latino health because marketing influences eating behavior & health. #SaludTues https://t.co/7IeWdU5U5k
PublicHealthMaps @PublicHealthMap
RT @BMSG: A1 A recent report from the @UConnRuddCenter shows the extent of the issue on Spanish-language TV, where 100% juice, plain water, nuts & fruit get no air time, while junk is heavily marketed. https://t.co/VckUocB6Hh #SaludTues
PublicHealthMaps @PublicHealthMap
RT @BMSG: A1 Latinos are at a higher risk of nutrition-related diseases, yet marketers bombard this group with ads for fast food, candy, soda & other junk. This contributes to health inequities, which are unfair and preventable. #SaludTues
Salud America! @SaludAmerica
RT @ChangeLabWorks: A1 Target marketing is a health equity issue. Marketing affects kids' food choices (and therefore their health), and companies purposefully target Latino kids and other youth of color with unhealthy marketing. #saludtues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A1 Target marketing is advertising to a certain consumer group with content designed to appeal to them specifically. When unhealthy products are marketed in this way it can negatively impact Latino children’s health. #SaludTues https://t.co/wRqsX6dmgz
PublicHealthMaps @PublicHealthMap
RT @BMSG: A1 Target marketing means using tailored approaches to sell products to specific individuals & communities. It's a problem when those products are unhealthy and known to drive up rates of diabetes, obesity, etc. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A1 Promoting unhealthy products can be detrimental to health. Overwhelming evidence indicates that unhealthy marketing increases demand for and consumption of unhealthy foods and drinks. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A1 According to Rudd Report, $539 million was spent to advertise on Spanish-language TV. Companies mostly market their least nutritious products, primarily fast-food, candy, sugary drinks, and snacks to Latino customers. Read full report here: https://t.co/b4ErXTgtrH #SaludTues https://t.co/7XNbrADY03
The Praxis Project @Praxis_Project
@SaludAmerica A2 Junk food companies using promotional value coupons based on zip codes of neighborhoods of low SES families. So those families then benefit from the price but gain no nutritional value in their consumption https://t.co/daic3Wanzp #SaludTues
Salud America! @SaludAmerica
@ChangeLabWorks Exactly! Target marketing is a health equity issue. #SaludTues
BMSG @BMSG
A2 Marketers also use geolocation & mobile tech to send tailored promotions based on Latinx consumers’ whereabouts, past purchases, and preferences. Learn more: https://t.co/PLEZbR4tQp #SaludTues https://t.co/mkLWGmfsD7
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Public health departments don’t have the funding to compete with this kind of $pending. #SaludTues
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A2 According to the latest Rudd Report, Hispanic children’s exposure to restaurant ads on Spanish-language TV increased by 8% from 2013 to 2017. They also saw no ads for juice, water, nuts, or fruit on Spanish-language TV. Read more here: https://t.co/74Q3nRCLZF #SaludTues
The Praxis Project @Praxis_Project
RT @BMSG: A2 Marketers also use geolocation & mobile tech to send tailored promotions based on Latinx consumers’ whereabouts, past purchases, and preferences. Learn more: https://t.co/PLEZbR4tQp #SaludTues https://t.co/mkLWGmfsD7
Salud America! @SaludAmerica
A2 Food and beverage companies leverage geolocation technology, strategically set low prices, and exploit culture to market their least unhealthy products to Latinos. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A1 Target marketing is personalized marketing tool based on product, price, place, and promotion. Targeting junk food to Latinx and other communities of color contribute to health inequity. #SaludTues
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A2 Junk food companies using promotional value coupons based on zip codes of neighborhoods of low SES families. So those families then benefit from the price but gain no nutritional value in their consumption https://t.co/daic3Wanzp #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A1 Latinos are already disproportionately burdened by food swamps and food deserts simultaneously. Not only do they lack access to healthy food, but they are bombarded by sneaky marketing tactics for cheap, unhealthy food. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A2 Marketers use product names, special flavors, and designs to appeal to Latinx communities. McDonald’s “Nueva Jalapeño Double Latin American-issima!” cheeseburger is a prime example. Learn more: https://t.co/GC6otbH1bn #SaludTues https://t.co/ks4zE87RBn
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A2 Junk food companies are promoted in communities of color by exploiting cultural sensibilities and using images, symbolism, and language. For example, companies using language to appeal to a Latinx market by rebranding products like Doritos to Doritos Salsa Verde. #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: The important factor when discussing target marketing is that companies are promoting their LEAST healthy products to Latinos. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @ChangeLabWorks: A1 Target marketing is a health equity issue. Marketing affects kids' food choices (and therefore their health), and companies purposefully target Latino kids and other youth of color with unhealthy marketing. #saludtues
Salud America! @SaludAmerica
RT @PublicHealthMap: A1: A1: Target marketing is concentrating efforts on a segment of consumers and making products appeal to them. This is very important for Latino health because products targeted at them are often unhealthy like junk food, soda, etc. 🍔🥤🤒#SaludTues https://t.co/Fi9dZ4mBQ8
Montefiore Health System @MontefioreNYC
@UConnRuddCenter Really interesting research, thank you for sharing! #SaludTues
Salud America! @SaludAmerica
RT @BMSG: A2 Marketers use product names, special flavors, and designs to appeal to Latinx communities. McDonald’s “Nueva Jalapeño Double Latin American-issima!” cheeseburger is a prime example. Learn more: https://t.co/GC6otbH1bn #SaludTues https://t.co/ks4zE87RBn
Salud America! @SaludAmerica
RT @WeAreUnidosUS: A1. Marketing aimed at children for unhealthy foods contributes to poor diets & related diseases, like obesity, diabetes, and heart disease. Half of Latino children born in 2000 and after are expected to develop diabetes in their lifetime. #SaludTues
ChangeLab Solutions @ChangeLabWorks
A2 Our colleagues at the @UConnRuddCenter have been doing important work to catalog the types and extent of unhealthy marketing targeted at Latino kids. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Q2 What are some examples of how food & beverage companies target Latinos with unhealthy products? #SaludTues https://t.co/J1jcwfOK7q
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A2 The food and beverage industry uses the 4 Ps together to promote unhealthy products at carefully set prices to Latinos online and in specific neighborhoods. Learn more from @BMSG. #SaludTues https://t.co/QV916hiNkU
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: The important factor when discussing target marketing is that companies are promoting their LEAST healthy products to Latinos. #SaludTues
BMSG @BMSG
A2 Price is a key target marketing strategy, too. Pricing highly processed junk foods so they seem like bargains is a tactic that’s especially effective in places with a dearth of healthy, affordable options. https://t.co/GHs6GvS9ZB #SaludTues https://t.co/jogHBQfdyB
Salud America! @SaludAmerica
@Praxis_Project Companies also use ethnic festivals and other events in communities of color to promote junk food. For example, during Miami’s Calle Ocho 2015 festival, which celebrates the city’s Latino community, Coca-Cola banners and logos covered the streets. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @PublicHealthMap: A1: A1: Target marketing is concentrating efforts on a segment of consumers and making products appeal to them. This is very important for Latino health because products targeted at them are often unhealthy like junk food, soda, etc. 🍔🥤🤒#SaludTues https://t.co/Fi9dZ4mBQ8
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A2 Marketers also use geolocation & mobile tech to send tailored promotions based on Latinx consumers’ whereabouts, past purchases, and preferences. Learn more: https://t.co/PLEZbR4tQp #SaludTues https://t.co/mkLWGmfsD7
PublicHealthMaps @PublicHealthMap
RT @BMSG: A2 Marketers use product names, special flavors, and designs to appeal to Latinx communities. McDonald’s “Nueva Jalapeño Double Latin American-issima!” cheeseburger is a prime example. Learn more: https://t.co/GC6otbH1bn #SaludTues https://t.co/ks4zE87RBn
The Praxis Project @Praxis_Project
RT @PublicHealthMap: A1: A1: Target marketing is concentrating efforts on a segment of consumers and making products appeal to them. This is very important for Latino health because products targeted at them are often unhealthy like junk food, soda, etc. 🍔🥤🤒#SaludTues https://t.co/Fi9dZ4mBQ8
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A2 Junk food companies are promoted in communities of color by exploiting cultural sensibilities and using images, symbolism, and language. For example, companies using language to appeal to a Latinx market by rebranding products like Doritos to Doritos Salsa Verde. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A2 Junk food companies using promotional value coupons based on zip codes of neighborhoods of low SES families. So those families then benefit from the price but gain no nutritional value in their consumption https://t.co/daic3Wanzp #SaludTues
UConn Rudd Center @UConnRuddCenter
A2. In 2016, Tostitos launched a telenovela web series called “Botanas del Cielo” promoting three Latin-inspired products. McDonald’s “Siganme los Buenos!” campaign featured character El Chapulin Colorado, recognized across Latin America and by US Hispanics. #SaludTues https://t.co/WE7rhBJTTU
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A2 Food and beverage companies leverage geolocation technology, strategically set low prices, and exploit culture to market their least unhealthy products to Latinos. #SaludTues
BMSG @BMSG
RT @Praxis_Project: @SaludAmerica A2 Junk food companies using promotional value coupons based on zip codes of neighborhoods of low SES families. So those families then benefit from the price but gain no nutritional value in their consumption https://t.co/daic3Wanzp #SaludTues
Salud America! @SaludAmerica
@Praxis_Project Low costs are a strategic marketing tactic to attract people from low-income communities, often predominately Latinos and communities of color. #SaludTues
UnidosUS @WeAreUnidosUS
A2. Food marketers are spending more over time to promote products using online & mobile advertising like Advergames: online games embedded with a specific brand, Location based technologies, GPS and Apps, and Spanish-language sites aimed at Latino children. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A2 According to the latest Rudd Report, Hispanic children’s exposure to restaurant ads on Spanish-language TV increased by 8% from 2013 to 2017. They also saw no ads for juice, water, nuts, or fruit on Spanish-language TV. Read more here: https://t.co/74Q3nRCLZF #SaludTues
Salud America! @SaludAmerica
@Praxis_Project Yep. Pepsi Limón, Doritos Salsa Verde, and Tapatío hot sauce-flavored Fritos were created to attract Latino consumers. #SaludTues #junkfood
The Praxis Project @Praxis_Project
RT @SaludAmerica: @Praxis_Project Companies also use ethnic festivals and other events in communities of color to promote junk food. For example, during Miami’s Calle Ocho 2015 festival, which celebrates the city’s Latino community, Coca-Cola banners and logos covered the streets. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A2. In 2016, Tostitos launched a telenovela web series called “Botanas del Cielo” promoting three Latin-inspired products. McDonald’s “Siganme los Buenos!” campaign featured character El Chapulin Colorado, recognized across Latin America and by US Hispanics. #SaludTues https://t.co/WE7rhBJTTU
Salud America! @SaludAmerica
RT @WeAreUnidosUS: A2. Food marketers are spending more over time to promote products using online & mobile advertising like Advergames: A2. Food marketers are spending more over time to promote products using online & mobile advertising like Advergames: online games embedded with a specific brand, Location based technologies, GPS and Apps, and Spanish-language sites aimed at Latino children. #SaludTues
Salud America! @SaludAmerica
RT @UConnRuddCenter: A2. In 2016, Tostitos launched a telenovela web series called “Botanas del Cielo” promoting three Latin-inspired products. McDonald’s “Siganme los Buenos!” campaign featured character El Chapulin Colorado, recognized across Latin America and by US Hispanics. #SaludTues https://t.co/WE7rhBJTTU
BMSG @BMSG
RT @WeAreUnidosUS: A1. Marketing aimed at children for unhealthy foods contributes to poor diets & related diseases, like obesity, diabetes, and heart disease. Half of Latino children born in 2000 and after are expected to develop diabetes in their lifetime. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A2 Food and beverage companies leverage geolocation technology, strategically set low prices, and exploit culture to market their least unhealthy products to Latinos. #SaludTues
Salud America! @SaludAmerica
The price of food is associated with food purchasing decisions and consumption; thus caloric intake and health, as many of the foods and beverages sold at low prices are low in nutrients and high in sugars, salt, and fats. #SaludTues
Montefiore Health System @MontefioreNYC
RT @ChangeLabWorks: A2 Our colleagues at the @UConnRuddCenter have been doing important work to catalog the types and extent of unhealthy marketing targeted at Latino kids. #SaludTues
Salud America! @SaludAmerica
A2 The food industry even dresses up unhealthy options with ad visuals of nutrition and physical activity. #SaludTues https://t.co/g5w85froBF
Montefiore Health System @MontefioreNYC
RT @SaludAmerica: The price of food is associated with food purchasing decisions and consumption; thus caloric intake and health, as many of the foods and beverages sold at low prices are low in nutrients and high in sugars, salt, and fats. #SaludTues
UConn Rudd Center @UConnRuddCenter
A2. Candy brands from Hershey and Mars represented approx. 20% of food-related TV ads viewed by Hispanic children and teens on Spanish-language TV. #SaludTues
BMSG @BMSG
RT @WeAreUnidosUS: A2. Food marketers are spending more over time to promote products using online & mobile advertising like Advergames: A2. Food marketers are spending more over time to promote products using online & mobile advertising like Advergames: online games embedded with a specific brand, Location based technologies, GPS and Apps, and Spanish-language sites aimed at Latino children. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A2 The food and beverage industry uses the 4 Ps together to promote unhealthy products at carefully set prices to Latinos online and in specific neighborhoods. Learn more from @BMSG. #SaludTues https://t.co/QV916hiNkU
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: The price of food is associated with food purchasing decisions and consumption; thus caloric intake and health, as many of the foods and beverages sold at low prices are low in nutrients and high in sugars, salt, and fats. #SaludTues
Salud America! @SaludAmerica
Because youth of color are deemed as trendsetters, products like these ⬇ are often created specifically for them. #SaludTues
BMSG @BMSG
RT @WeAreUnidosUS: A1. Target marketing in and of itself isn’t concerning. But when marketers spend hundreds of millions of dollars marketing unhealthy food and beverages to children, it becomes problematic. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A2 The food industry even dresses up unhealthy options with ad visuals of nutrition and physical activity. #SaludTues https://t.co/g5w85froBF
Salud America! @SaludAmerica
@_CFHJ @ChangeLabWorks @Praxis_Project @BMSG @UConnRuddCenter Yes. Health disparities are the first sign of social and environmental inequity. Targeted marketing of unhealthy food to Latinos is a crystal-clear example of inequity. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: A2 The food industry even dresses up unhealthy options with ad visuals of nutrition and physical activity. #SaludTues https://t.co/g5w85froBF
Salud America! @SaludAmerica
@PublicHealthMap @AlJazeera_World @BMSG @Praxis_Project @UConnRuddCenter @NACCHOalerts @ruralhealthinfo @DiverseElders @OMH_Espanol @APHAPHN “While there are benefits to food and beverage companies being inclusive with the products they offer and appealing to many cultures and ethnicities, doing so becomes a problem when such products are unhealthy,” @BMSG's report states. #SaludTues
BMSG @BMSG
RT @SaludAmerica: Public health departments don’t have the funding to compete with this kind of $pending. #SaludTues
Salud America! @SaludAmerica
Q3 How is digital technology shaping the way the food/bev industry creates targeted campaigns? #SaludTues https://t.co/frk8E2Xp1T
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: Q3 How is digital technology shaping the way the food/bev industry creates targeted campaigns? #SaludTues https://t.co/frk8E2Xp1T
Communicate For Health Justice @_CFHJ
@SaludAmerica Hadn't thought about this aspect. Great point! #SaludTues
ChangeLab Solutions @ChangeLabWorks
A2. Our colleagues at @BMSG recently published information about the 4 Ps of marketing and how they're used to target communities of color. Check them out here: https://t.co/rWs0RgsnHS #saludtues
BMSG @BMSG
RT @SaludAmerica: Q3 How is digital technology shaping the way the food/bev industry creates targeted campaigns? #SaludTues https://t.co/frk8E2Xp1T
Salud America! @SaludAmerica
@UConnRuddCenter Latino parents already face numerous obstacles to encourage healthy eating. Target marketing of unhealthy food is another unfair obstacle. #SaludTues #Hispandering
UConn Rudd Center @UConnRuddCenter
A3 Social media are new channels through which companies can market their products. Here’s a Rudd video on how food and beverage companies decide what to market to teens: https://t.co/pWn0g3ptdh #SaludTues
BMSG @BMSG
A3 Food/bev companies harvest data online to track consumers & personalize their marketing, serving up mobile coupons and tailored ads through social media. #SaludTues
Salud America! @SaludAmerica
A3 “Place” is becoming more and more virtual (always-on tablets & smartphones with high-speed internet access) and companies are using geolocation technology to detect nearby shoppers and send personalized ads directly to their mobile devices. #SaludTues
BMSG @BMSG
A3 Marketers know that Latinx youth use mobile tech more than white youth, so they leverage this to target them more heavily with online promotions. #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: @Praxis_Project Low costs are a strategic marketing tactic to attract people from low-income communities, often predominately Latinos and communities of color. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A3 Food/bev companies harvest data online to track consumers & personalize their marketing, serving up mobile coupons and tailored ads through social media. #SaludTues
Salud America! @SaludAmerica
RT @BMSG: A3 Food/bev companies harvest data online to track consumers & personalize their marketing, serving up mobile coupons and tailored ads through social media. #SaludTues
PublicHealthMaps @PublicHealthMap
A2: According to @UConnRuddCenter, Food-related advertising to Hispanic consumers almost exclusively promotes unhealthy brands like fast foods, candy, sugary drinks and snacks. #SaludTues https://t.co/rCMeYzyuuW
BMSG @BMSG
RT @ChangeLabWorks: A2. Our colleagues at @BMSG recently published information about the 4 Ps of marketing and how they're used to target communities of color. Check them out here: https://t.co/rWs0RgsnHS #saludtues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Because youth of color are deemed as trendsetters, products like these ⬇ are often created specifically for them. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A2 The food industry even dresses up unhealthy options with ad visuals of nutrition and physical activity. #SaludTues https://t.co/g5w85froBF
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A3 Marketers know that Latinx youth use mobile tech more than white youth, so they leverage this to target them more heavily with online promotions. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: The price of food is associated with food purchasing decisions and consumption; thus caloric intake and health, as many of the foods and beverages sold at low prices are low in nutrients and high in sugars, salt, and fats. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A2. In 2016, Tostitos launched a telenovela web series called “Botanas del Cielo” promoting three Latin-inspired products. McDonald’s “Siganme los Buenos!” campaign featured character El Chapulin Colorado, recognized across Latin America and by US Hispanics. #SaludTues https://t.co/WE7rhBJTTU
PublicHealthMaps @PublicHealthMap
RT @WeAreUnidosUS: A2. Food marketers are spending more over time to promote products using online & mobile advertising like Advergames: A2. Food marketers are spending more over time to promote products using online & mobile advertising like Advergames: online games embedded with a specific brand, Location based technologies, GPS and Apps, and Spanish-language sites aimed at Latino children. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: A3 “Place” is becoming more and more virtual (always-on tablets & smartphones with high-speed internet access) and companies are using geolocation technology to detect nearby shoppers and send personalized ads directly to their mobile devices. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @WeAreUnidosUS: A1. Marketing aimed at children for unhealthy foods contributes to poor diets & related diseases, like obesity, diabetes, and heart disease. Half of Latino children born in 2000 and after are expected to develop diabetes in their lifetime. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Q3 How is digital technology shaping the way the food/bev industry creates targeted campaigns? #SaludTues https://t.co/frk8E2Xp1T
Salud America! @SaludAmerica
@BMSG They track consumers. They gather demographic characteristics. All to target the right product (often unhealthy), at the right price (often very low), at the right place, at the right time. #SaludTues
UnidosUS @WeAreUnidosUS
A3. Digital technology is becoming an increasingly used platform. Latinos are more likely to watch ads on their smartphones and about 3 out of 4 Latinos go to YouTube to learn more about a product, including food. #SaludTues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
OMG I have been seeing a lot of back to school adds from food companies directed at Latino families. #Chips #Sodas #snacks #SaludTues #TuesdayThoughts
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A3 “Place” is becoming more and more virtual (always-on tablets & smartphones with high-speed internet access) and companies are using geolocation technology to detect nearby shoppers and send personalized ads directly to their mobile devices. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @BMSG: A3 Food/bev companies harvest data online to track consumers & personalize their marketing, serving up mobile coupons and tailored ads through social media. #SaludTues
UConn Rudd Center @UConnRuddCenter
A3. Digital advertising has a powerful influence on our brain, and this is especially true for kids. An ad we watched when we were 5 years old can influence our buying behavior when we're 50. https://t.co/umSMxljPUd #SaludTues
The Praxis Project @Praxis_Project
"They know people in these neighborhoods are lower-income and can’t afford better food; it keeps reinforcing social norms. Marketing is one angle of social justice and food justice." https://t.co/tXECaOi8aZ #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A3 Social media are new channels through which companies can market their products. Here’s a Rudd video on how food and beverage companies decide what to market to teens: https://t.co/pWn0g3ptdh #SaludTues
Salud America! @SaludAmerica
RT @WeAreUnidosUS: A3. Digital technology is becoming an increasingly used platform. Latinos are more likely to watch ads on their smartphones and about 3 out of 4 Latinos go to YouTube to learn more about a product, including food. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A3 “Place” is becoming more and more virtual (always-on tablets & smartphones with high-speed internet access) and companies are using geolocation technology to detect nearby shoppers and send personalized ads directly to their mobile devices. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @WeAreUnidosUS: A3. Digital technology is becoming an increasingly used platform. Latinos are more likely to watch ads on their smartphones and about 3 out of 4 Latinos go to YouTube to learn more about a product, including food. #SaludTues
Montefiore Health System @MontefioreNYC
A3: For example, some companies use GPS to track customers and can send an alert for a coupon to the phone of a potential customer when they are near the company’s store. (2/2) #SaludTues
Montefiore Health System @MontefioreNYC
A3: Digital technology allows food and beverage companies to have more access to customers than they have ever had before. They can reach customers wherever they are and at any time of day. (1/2) #SaludTues
BMSG @BMSG
RT @WeAreUnidosUS: A3. Digital technology is becoming an increasingly used platform. Latinos are more likely to watch ads on their smartphones and about 3 out of 4 Latinos go to YouTube to learn more about a product, including food. #SaludTues
Salud America! @SaludAmerica
A3 Marketers can now understand and use a person’s entire location history to target junk food to Latinos.They can also gather demographic characteristics. #SaludTues https://t.co/hKf8TpDfNU
Montefiore Health System @MontefioreNYC
RT @PublicHealthMap: A2: A2: According to @UConnRuddCenter, Food-related advertising to Hispanic consumers almost exclusively promotes unhealthy brands like fast foods, candy, sugary drinks and snacks. #SaludTues https://t.co/rCMeYzyuuW
UConn Rudd Center @UConnRuddCenter
A3. New technology = new campaigns. Several studies have confirmed that playing food advergames increase children’s food intake, particularly their intake of energy-dense foods. https://t.co/DTfx7bCOlL #SaludTues
Salud America! @SaludAmerica
@WeAreUnidosUS Yes! Digital marketing today is far more problematic than print marketing of the past because it persistently pushes personalized content on our hand-held devices. #SaludTues
BMSG @BMSG
RT @PublicHealthMap: A2: According to @UConnRuddCenter, Food-related advertising to Hispanic consumers almost exclusively promotes unhealthy brands like fast foods, candy, sugary drinks and snacks. #SaludTues https://t.co/Iql7mc6sGy
Salud America! @SaludAmerica
RT @UConnRuddCenter: A3. New technology = new campaigns. Several studies have confirmed that playing food advergames increase children’s food intake, particularly their intake of energy-dense foods. https://t.co/DTfx7bCOlL #SaludTues
Salud America! @SaludAmerica
RT @Praxis_Project: "They know people in these neighborhoods are lower-income and can’t afford better food; it keeps reinforcing social norms. Marketing is one angle of social justice and food justice." https://t.co/tXECaOi8aZ #SaludTues
PeerAdvocacyNetwork @peeradvocacynet
RT @BMSG: A3 Food/bev companies harvest data online to track consumers & personalize their marketing, serving up mobile coupons and tailored ads through social media. #SaludTues
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A3. New technology = new campaigns. Several studies have confirmed that playing food advergames increase children’s food intake, particularly their intake of energy-dense foods. https://t.co/DTfx7bCOlL #SaludTues
Héctor M. Ramírez @RamirezHectorM
RT @BMSG: RT @PublicHealthMap: A2: RT @PublicHealthMap: A2: According to @UConnRuddCenter, Food-related advertising to Hispanic consumers almost exclusively promotes unhealthy brands like fast foods, candy, sugary drinks and snacks. #SaludTues https://t.co/Iql7mc6sGy
ChangeLab Solutions @ChangeLabWorks
A3. The @nytimes recently published a fascinating and disturbing article about how digital technology is used to pinpoint your exact location in a store and allow companies to market specific products directly to you. https://t.co/jP8ZSnWN5H #saludtues
Salud America! @SaludAmerica
@UConnRuddCenter 🤯 #SaludTues
Montefiore Health System @MontefioreNYC
RT @ChangeLabWorks: A3. The @nytimes recently published a fascinating and disturbing article about how digital technology is used to pinpoint your exact location in a store and allow companies to market specific products directly to you. https://t.co/jP8ZSnWN5H #saludtues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
RT @ChangeLabWorks: A3. The @nytimes recently published a fascinating and disturbing article about how digital technology is used to pinpoint your exact location in a store and allow companies to market specific products directly to you. https://t.co/jP8ZSnWN5H #saludtues
UConn Rudd Center @UConnRuddCenter
RT @ChangeLabWorks: A3. The @nytimes recently published a fascinating and disturbing article about how digital technology is used to pinpoint your exact location in a store and allow companies to market specific products directly to you. https://t.co/jP8ZSnWN5H #saludtues
Hector M. Ramirez @crow2crow
RT @ChangeLabWorks: A3. The @nytimes recently published a fascinating and disturbing article about how digital technology is used to pinpoint your exact location in a store and allow companies to market specific products directly to you. https://t.co/jP8ZSnWN5H #saludtues
BMSG @BMSG
RT @UConnRuddCenter: A3. Digital advertising has a powerful influence on our brain, and this is especially true for kids. An ad we watched when we were 5 years old can influence our buying behavior when we're 50. https://t.co/umSMxljPUd #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A3. New technology = new campaigns. Several studies have confirmed that playing food advergames increase children’s food intake, particularly their intake of energy-dense foods. https://t.co/DTfx7bCOlL #SaludTues
Salud America! @SaludAmerica
@ChangeLabWorks @nytimes Yikes! Geotargeting and using demographic information are part of their tailored approach to sell specific products to specific consumers. #SaludTues
Robin Fink, MPH (she/hers) @finkra
RT @PublicHealthMap: A1: A1: Target marketing is concentrating efforts on a segment of consumers and making products appeal to them. This is very important for Latino health because products targeted at them are often unhealthy like junk food, soda, etc. 🍔🥤🤒#SaludTues https://t.co/Fi9dZ4mBQ8
Robin Fink, MPH (she/hers) @finkra
RT @BMSG: A2 Marketers use product names, special flavors, and designs to appeal to Latinx communities. McDonald’s “Nueva Jalapeño Double Latin American-issima!” cheeseburger is a prime example. Learn more: https://t.co/GC6otbH1bn #SaludTues https://t.co/ks4zE87RBn
BMSG @BMSG
RT @TecmoTailbacks: Unhealthy diets are killing people. Marketers need to stop pushing their least healthy products to consumers. #saludtues https://t.co/vyWj4dDgWF
Communicate For Health Justice @_CFHJ
@SaludAmerica That is too shady... #SaludTues
Salud America! @SaludAmerica
Q4 What is influencer marketing and why is it particularly problematic for youth? #SaludTues https://t.co/1bddgWUJNj
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: Q4 What is influencer marketing and why is it particularly problematic for youth? #SaludTues https://t.co/1bddgWUJNj
BMSG @BMSG
Great point — marketers now have access nearly 24/7! Most consumers, especially kids, don't stand a chance against that kind of power. #SaludTues https://t.co/pSO2ZKFDYM
BMSG @BMSG
RT @SaludAmerica: Q4 What is influencer marketing and why is it particularly problematic for youth? #SaludTues https://t.co/1bddgWUJNj
UConn Rudd Center @UConnRuddCenter
A4. Influencer marketing involves endorsements from individuals who exert social influence, especially over children & youth. Over 70% products endorsed by celebrities & athletes have been found to be sugary drinks or nutrient-poor foods. https://t.co/YMIHZSUHHj #SaludTues
PublicHealthMaps @PublicHealthMap
A3: Digital technology has allowed the food/bev industry to target their campaign efforts even more via social media networks, data mining, and hispanic-specific content that is more appealing in our "always-connected" world. 📲📶🍔 #SaludTues https://t.co/w0toAFA6ml
The Praxis Project @Praxis_Project
🗣🗣Louder for the corporate boards in the back hiding behind their profits while the obesity epidemic continues to plague our communities #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: @PublicHealthMap @AlJazeera_World @BMSG @Praxis_Project @UConnRuddCenter @NACCHOalerts @ruralhealthinfo @DiverseElders @OMH_Espanol @APHAPHN “While there are benefits to food and beverage companies being inclusive with the products they offer and appealing to many cultures and ethnicities, doing so becomes a problem when such products are unhealthy,” @BMSG's report states. #SaludTues
Montefiore Health System @MontefioreNYC
A4: Influencer marketing is when a company uses endorsements from influential people and organizations to promote their products. This can be a problem for youth who see influencers as role models and want to follow their choices and behaviors. #SaludTues
BMSG @BMSG
A4 Influencers are people who have a large online following and social clout. Companies pay them to promote products to their followers, often through posts that don’t look like marketing (even though they are!). https://t.co/KPutCAWfdA #SaludTues https://t.co/ou9UUul4cV
The Praxis Project @Praxis_Project
RT @SaludAmerica: Q3 How is digital technology shaping the way the food/bev industry creates targeted campaigns? #SaludTues https://t.co/frk8E2Xp1T
Salud America! @SaludAmerica
A4 An influencer is a new type of celebrity. They have a massive following on social media. They are paid by companies to “naturally” include their products in their posts, photos and videos. Influencers often mix sponsored and non-sponsored content. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: "They know people in these neighborhoods are lower-income and can’t afford better food; it keeps reinforcing social norms. Marketing is one angle of social justice and food justice." https://t.co/tXECaOi8aZ #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A3. New technology = new campaigns. Several studies have confirmed that playing food advergames increase children’s food intake, particularly their intake of energy-dense foods. https://t.co/DTfx7bCOlL #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A3 Marketers can now understand and use a person’s entire location history to target junk food to Latinos.They can also gather demographic characteristics. #SaludTues https://t.co/hKf8TpDfNU
PublicHealthMaps @PublicHealthMap
RT @WeAreUnidosUS: A3. Digital technology is becoming an increasingly used platform. Latinos are more likely to watch ads on their smartphones and about 3 out of 4 Latinos go to YouTube to learn more about a product, including food. #SaludTues
ChangeLab Solutions @ChangeLabWorks
RT @BMSG: A4 Influencers are people who have a large online following and social clout. Companies pay them to promote products to their followers, often through posts that don’t look like marketing (even though they are!). https://t.co/KPutCAWfdA #SaludTues https://t.co/ou9UUul4cV
UConn Rudd Center @UConnRuddCenter
RT @PublicHealthMap: A3: A3: Digital technology has allowed the food/bev industry to target their campaign efforts even more via social media networks, data mining, and hispanic-specific content that is more appealing in our "always-connected" world. 📲📶🍔 #SaludTues https://t.co/w0toAFA6ml
Salud America! @SaludAmerica
RT @BMSG: A4 Influencers are people who have a large online following and social clout. Companies pay them to promote products to their followers, often through posts that don’t look like marketing (even though they are!). https://t.co/KPutCAWfdA #SaludTues https://t.co/ou9UUul4cV
BMSG @BMSG
A4 Influencer posts are troubling b/c kids & teens may not realize that they are being advertised to. Even adults sometimes mistake sponsored posts for organic content. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Q4 What is influencer marketing and why is it particularly problematic for youth? #SaludTues https://t.co/1bddgWUJNj
Salud America! @SaludAmerica
RT @Praxis_Project: 🗣🗣Louder for the corporate boards in the back hiding behind their profits while the obesity epidemic continues to plague our communities #SaludTues
Salud America! @SaludAmerica
RT @UConnRuddCenter: A4. Influencer marketing involves endorsements from individuals who exert social influence, especially over children & youth. Over 70% products endorsed by celebrities & athletes have been found to be sugary drinks or nutrient-poor foods. https://t.co/YMIHZSUHHj #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A3 Food/Bev industry uses big data gathered by internet use to target demographics based on search history. Latinx & other youths of color are disproportionately impacted for their more frequent use of mobile devices to access the internet https://t.co/6VhvBR4jau #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A3 Food/Bev industry is promoted in communities of color by exploiting cultural sensibilities and using images. Social media marketing on apps like Instagram are underhanded in the delivery of ads #SaludTues
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A3 Food/Bev industry uses big data gathered by internet use to target demographics based on search history. Latinx & other youths of color are disproportionately impacted for their more frequent use of mobile devices to access the internet https://t.co/6VhvBR4jau #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: A4 An influencer is a new type of celebrity. They have a massive following on social media. They are paid by companies to “naturally” include their products in their posts, photos and videos. Influencers often mix sponsored and non-sponsored content. #SaludTues
UConn Rudd Center @UConnRuddCenter
A4. Influencer marketing can also be used for good. @PHA Partnership for a Healthier America’s FNV (short for fruits and vegetables) campaign enlisted celebrities like Steph Curry to promote consumption of fruits and vegetables. https://t.co/0stT1dx7WG #SaludTues
BMSG @BMSG
A4 When Latina actress Cierra Ramirez, who currently has 2.8 million followers, posts a picture of herself eating McDonald’s, that’s an example of influencer marketing. https://t.co/KPutCAWfdA #SaludTues https://t.co/lsciEfS5nP
The Praxis Project @Praxis_Project
RT @SaludAmerica: Q4 What is influencer marketing and why is it particularly problematic for youth? #SaludTues https://t.co/1bddgWUJNj
Salud America! @SaludAmerica
@BMSG With influencer marketing, the boundaries between what is advertising and what is not are less clearly defined than ever before. #SaludTues
Luis Gomez Jr @childofGodlu9
RT @SaludAmerica: A1 Latinos are already disproportionately burdened by food swamps and food deserts simultaneously. Not only do they lack access to healthy food, but they are bombarded by sneaky marketing tactics for cheap, unhealthy food. #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A4 An influencer is an individual who has amassed a large following from an online presence on platforms such as Instagram. Influencer marketing is the new form of marketing bc of the faithful following that trust in the lifestyle + products used by these individuals. #SaludTues
Salud America! @SaludAmerica
A4 Youths of color are disproportionately impacted by digital marketing and social media influencers because they more frequently use smartphones and mobile technology. Moreover, they are seen as brand ambassadors thus are specifically targeted. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A4. Influencer marketing involves endorsements from individuals who exert social influence, especially over children & youth. Over 70% products endorsed by celebrities & athletes have been found to be sugary drinks or nutrient-poor foods. https://t.co/YMIHZSUHHj #SaludTues
BMSG @BMSG
RT @SaludAmerica: A4 An influencer is a new type of celebrity. They have a massive following on social media. They are paid by companies to “naturally” include their products in their posts, photos and videos. Influencers often mix sponsored and non-sponsored content. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A4. Influencer marketing can also be used for good. @PHA Partnership for a Healthier America’s FNV (short for fruits and vegetables) campaign enlisted celebrities like Steph Curry to promote consumption of fruits and vegetables. https://t.co/0stT1dx7WG #SaludTues
BMSG @BMSG
RT @ChangeLabWorks: A3. The @nytimes recently published a fascinating and disturbing article about how digital technology is used to pinpoint your exact location in a store and allow companies to market specific products directly to you. https://t.co/jP8ZSnWN5H #saludtues
ChangeLab Solutions @ChangeLabWorks
The blurring of the line between content and marketing is particularly problematic because kids sometimes struggle to identify even traditional marketing as such. #SaludTues
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A4. Influencer marketing can also be used for good. @PHA Partnership for a Healthier America’s FNV (short for fruits and vegetables) campaign enlisted celebrities like Steph Curry to promote consumption of fruits and vegetables. https://t.co/0stT1dx7WG #SaludTues
BMSG @BMSG
RT @SaludAmerica: A4 Youths of color are disproportionately impacted by digital marketing and social media influencers because they more frequently use smartphones and mobile technology. Moreover, they are seen as brand ambassadors thus are specifically targeted. #SaludTues
Salud America! @SaludAmerica
@Praxis_Project These companies go all out during Hispanic Heritage Month and Black History Month to promote their least healthy products by exploiting celebrities and geotargeting specific communities with specific targets. #SaludTues
Amanda Merck, MPH @AMFitnessHealth
A4 Tobacco companies, for example, are training influencers to take “natural photos” so they don’t look like ads. A 2-year investigation found tobacco giants paid young influencers to promote cigarettes without disclosing they were engaged in paid advertising. #SaludTues
BMSG @BMSG
RT @Praxis_Project: @SaludAmerica A4 An influencer is an individual who has amassed a large following from an online presence on platforms such as Instagram. Influencer marketing is the new form of marketing bc of the faithful following that trust in the lifestyle + products used by these individuals. #SaludTues
Salud America! @SaludAmerica
@Praxis_Project Also, because youth of color are deemed as trendsetters, products are often created specifically for and targeted specifically to them. #SaludTues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
A4: Influencer marketing is a form of social media marketing involving endorsements from influencers (folks & orgs) who possess an expert level of knowledge and/or social influence in their respective fields. Basically, all those folks with blue check marks! #SaludTues https://t.co/Tvu466IcG6
UConn Rudd Center @UConnRuddCenter
RT @ChangeLabWorks: The blurring of the line between content and marketing is particularly problematic because kids sometimes struggle to identify even traditional marketing as such. #SaludTues
UConn Rudd Center @UConnRuddCenter
A4 A study released in March examined the impact of YouTube videos posted by popular influencers on food consumption. Findings indicate that those watching vloggers eat unhealthy snacks consumed 32% more calories. https://t.co/U8g9n6GAg0 #SaludTues
Public Health Law Center @PHealthLawCtr
RT @UConnRuddCenter: A4. Influencer marketing involves endorsements from individuals who exert social influence, especially over children & youth. Over 70% products endorsed by celebrities & athletes have been found to be sugary drinks or nutrient-poor foods. https://t.co/YMIHZSUHHj #SaludTues
Amanda Merck, MPH @AMFitnessHealth
Tobacco giants even instructed young social media influencers to include specific hashtags promoting cigarettes. These 100 deceptive social media campaigns were viewed more than 8.8 billion times in the US. #SaludTues
Salud America! @SaludAmerica
Food and beverage companies are also purposefully blurring the lines between advertisements and other content, which is particularly problematic for youth who are more susceptible . #SaludTues
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A4 A study released in March examined the impact of YouTube videos posted by popular influencers on food consumption. Findings indicate that those watching vloggers eat unhealthy snacks consumed 32% more calories. https://t.co/U8g9n6GAg0 #SaludTues
The Praxis Project @Praxis_Project
RT @UConnRuddCenter: A4 A study released in March examined the impact of YouTube videos posted by popular influencers on food consumption. Findings indicate that those watching vloggers eat unhealthy snacks consumed 32% more calories. https://t.co/U8g9n6GAg0 #SaludTues
BMSG @BMSG
So true — and it's unsettling how many food/bev companies mimic Big Tobacco's strategies. But #phealth has had success reining in tobacco, and we can do the same w/ junk food & soda. #SaludTues
The Praxis Project @Praxis_Project
RT @AMFitnessHealth: Tobacco giants even instructed young social media influencers to include specific hashtags promoting cigarettes. These 100 deceptive social media campaigns were viewed more than 8.8 billion times in the US. #SaludTues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
@AMFitnessHealth So true. That is why the vaping industry has managed to get such a hold with our young folks. #SaludTues
Amanda Merck, MPH @AMFitnessHealth
A4 “Teens don’t have well-developed cognitive control mechanisms,” said J. Harris with @UConnRuddCenter They are very impulsive. #SaludTues https://t.co/B7qQyei2uG
The Praxis Project @Praxis_Project
RT @BMSG: So true — and it's unsettling how many food/bev companies mimic Big Tobacco's strategies. But #phealth has had success reining in tobacco, and we can do the same w/ junk food & soda. #SaludTues
Salud America! @SaludAmerica
RT @AMFitnessHealth: A4 “Teens don’t have well-developed cognitive control mechanisms,” said J. Harris with @UConnRuddCenter They are very impulsive. #SaludTues https://t.co/B7qQyei2uG
Salud America! @SaludAmerica
RT @UConnRuddCenter: A4 A study released in March examined the impact of YouTube videos posted by popular influencers on food consumption. Findings indicate that those watching vloggers eat unhealthy snacks consumed 32% more calories. https://t.co/U8g9n6GAg0 #SaludTues
BMSG @BMSG
RT @Praxis_Project: @SaludAmerica A3 Food/Bev industry uses big data gathered by internet use to target demographics based on search history. Latinx & other youths of color are disproportionately impacted for their more frequent use of mobile devices to access the internet https://t.co/6VhvBR4jau #SaludTues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
RT @AMFitnessHealth: A4 “Teens don’t have well-developed cognitive control mechanisms,” said J. Harris with @UConnRuddCenter They are very impulsive. #SaludTues https://t.co/B7qQyei2uG
UConn Rudd Center @UConnRuddCenter
RT @AMFitnessHealth: A4 “Teens don’t have well-developed cognitive control mechanisms,” said J. Harris with @UConnRuddCenter They are very impulsive. #SaludTues https://t.co/B7qQyei2uG
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A4 An influencer is an individual who has amassed a large following from an online presence on platforms such as Instagram. Influencer marketing is the new form of marketing bc of the faithful following that trust in the lifestyle + products used by these individuals. #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: @Praxis_Project These companies go all out during Hispanic Heritage Month and Black History Month to promote their least healthy products by exploiting celebrities and geotargeting specific communities with specific targets. #SaludTues
BMSG @BMSG
RT @AMFitnessHealth: A4 “Teens don’t have well-developed cognitive control mechanisms,” said J. Harris with @UConnRuddCenter They are very impulsive. #SaludTues https://t.co/B7qQyei2uG
BMSG @BMSG
RT @UConnRuddCenter: A4 A study released in March examined the impact of YouTube videos posted by popular influencers on food consumption. Findings indicate that those watching vloggers eat unhealthy snacks consumed 32% more calories. https://t.co/U8g9n6GAg0 #SaludTues
Salud America! @SaludAmerica
A4 Coke manufactured special cans AND temporary tattoos with Hispanic surnames. One ad included references to Latinx gang stereotypes and featured a young Latino man putting the tattoo on his neck. Coke geotargeted Hispanic neighborhoods. #SaludTues #Hispandering
PublicHealthMaps @PublicHealthMap
A4: Influencer marketing is social media marketing involving endorsements from influencers - people and organizations who possess social influence. This is particularly problematic for youth because they will pay attention to products endorsed by influencers. 📲🥤#SaludTues https://t.co/odnTdCMIRr
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A4 Coke manufactured special cans AND temporary tattoos with Hispanic surnames. One ad included references to Latinx gang stereotypes and featured a young Latino man putting the tattoo on his neck. Coke geotargeted Hispanic neighborhoods. #SaludTues #Hispandering
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A4 An influencer is an individual who has amassed a large following from an online presence on platforms such as Instagram. Influencer marketing is the new form of marketing bc of the faithful following that trust in the lifestyle + products used by these individuals. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A4 A study released in March examined the impact of YouTube videos posted by popular influencers on food consumption. Findings indicate that those watching vloggers eat unhealthy snacks consumed 32% more calories. https://t.co/U8g9n6GAg0 #SaludTues
PublicHealthMaps @PublicHealthMap
RT @AMFitnessHealth: A4 “Teens don’t have well-developed cognitive control mechanisms,” said J. Harris with @UConnRuddCenter They are very impulsive. #SaludTues https://t.co/B7qQyei2uG
Salud America! @SaludAmerica
Q5 Food & beverage companies often work to build goodwill among the communities they target, distracting from their products health harms. How do they do this? #SaludTues https://t.co/WrT46tMgIx
Elyse Loughlin she/her @TheMsLoughlin
https://t.co/pghFOz8e9f
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Food and beverage companies are also purposefully blurring the lines between advertisements and other content, which is particularly problematic for youth who are more susceptible . #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A4 Youths of color are disproportionately impacted by digital marketing and social media influencers because they more frequently use smartphones and mobile technology. Moreover, they are seen as brand ambassadors thus are specifically targeted. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A3 Food/Bev industry uses big data gathered by internet use to target demographics based on search history. Latinx & other youths of color are disproportionately impacted for their more frequent use of mobile devices to access the internet https://t.co/6VhvBR4jau #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A4. Influencer marketing involves endorsements from individuals who exert social influence, especially over children & youth. Over 70% products endorsed by celebrities & athletes have been found to be sugary drinks or nutrient-poor foods. https://t.co/YMIHZSUHHj #SaludTues
BMSG @BMSG
RT @SaludAmerica: A4 Coke manufactured special cans AND temporary tattoos with Hispanic surnames. One ad included references to Latinx gang stereotypes and featured a young Latino man putting the tattoo on his neck. Coke geotargeted Hispanic neighborhoods. #SaludTues #Hispandering
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: Q5 Food & beverage companies often work to build goodwill among the communities they target, distracting from their products health harms. How do they do this? #SaludTues https://t.co/WrT46tMgIx
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: 🗣🗣Louder for the corporate boards in the back hiding behind their profits while the obesity epidemic continues to plague our communities #SaludTues
PublicHealthMaps @PublicHealthMap
RT @BMSG: A4 Influencers are people who have a large online following and social clout. Companies pay them to promote products to their followers, often through posts that don’t look like marketing (even though they are!). https://t.co/KPutCAWfdA #SaludTues https://t.co/ou9UUul4cV
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A4 An influencer is a new type of celebrity. They have a massive following on social media. They are paid by companies to “naturally” include their products in their posts, photos and videos. Influencers often mix sponsored and non-sponsored content. #SaludTues
BMSG @BMSG
RT @SaludAmerica: Q5 Food & beverage companies often work to build goodwill among the communities they target, distracting from their products health harms. How do they do this? #SaludTues https://t.co/WrT46tMgIx
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Q5 Food & beverage companies often work to build goodwill among the communities they target, distracting from their products health harms. How do they do this? #SaludTues https://t.co/WrT46tMgIx
UConn Rudd Center @UConnRuddCenter
A5 One marketing tactic fast food and beverage companies often use is sponsoring kids’ events, including sports events, giving the false impression that their products are good for health. #SaludTues https://t.co/GeTk5PsxWq
The Praxis Project @Praxis_Project
RT @SaludAmerica: Q5 Food & beverage companies often work to build goodwill among the communities they target, distracting from their products health harms. How do they do this? #SaludTues https://t.co/WrT46tMgIx
BMSG @BMSG
A5 Food & bev companies have long provided job opportunities & scholarships for people of color when many other industries did not. Diversity is important but should not excuse exploitative target marketing practices. #SaludTues
Salud America! @SaludAmerica
@PublicHealthMap @BMSG @Praxis_Project @UConnRuddCenter @WeAreUnidosUS @ChangeLabWorks @NACCHOalerts @APHAPHN @OMH_Espanol @ruralhealthinfo And children can't tell the difference between ads and non-ads on these platforms. #SaludTues
Salud America! @SaludAmerica
A5 Junk food companies support Black charitable organizations and sponsor important social programs, like college scholarships for Latino students. All while exploiting youths, mom bloggers & celebrities of color. #SaludTues
Salud America! @SaludAmerica
RT @BMSG: A5 Food & bev companies have long provided job opportunities & scholarships for people of color when many other industries did not. Diversity is important but should not excuse exploitative target marketing practices. #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A5 By using celebrities and influencers of color to be brand ambassadors the food/bev industry the consumer is able to identify with the promotion feel like they are supporting fellow POC #SaludTues
BMSG @BMSG
A5 The food/bev industry also has included positive images of people of color in their marketing. Of course, exclusion is not the answer, but we need to shine a light on the real (profit-driven) motives behind target marketing. #SaludTues
Salud America! @SaludAmerica
RT @UConnRuddCenter: A5 One marketing tactic fast food and beverage companies often use is sponsoring kids’ events, including sports events, giving the false impression that their products are good for health. #SaludTues https://t.co/GeTk5PsxWq
Salud America! @SaludAmerica
RT @BMSG: A5 The food/bev industry also has included positive images of people of color in their marketing. Of course, exclusion is not the answer, but we need to shine a light on the real (profit-driven) motives behind target marketing. #SaludTues
UConn Rudd Center @UConnRuddCenter
A5 Another way companies build goodwill is through scholarship programs. Taco Bell’s Live Mas scholarship awards more than $4.5 mill each year, attracting applicants through its non-academic based awarding requirements. https://t.co/5Y98H3e9La #SaludTues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
I cant recall a single education & prevention model for social media that is being used for kids in school. One of the most influential social factors right now is media. And yet we have major truth decay. #SaludTues https://t.co/oZcBwPBDNs via @RANDCorporation #TruthDecay
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A5 The food/bev industry also has included positive images of people of color in their marketing. Of course, exclusion is not the answer, but we need to shine a light on the real (profit-driven) motives behind target marketing. #SaludTues
Salud America! @SaludAmerica
A5 Diversity initiatives. Junk food companies, like Pepsi and Coca-Cola, hired and promoted African Americans and contracted with Black-owned companies at a time in history when many other industries actively discriminated against African Americans. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A5 One marketing tactic fast food and beverage companies often use is sponsoring kids’ events, including sports events, giving the false impression that their products are good for health. #SaludTues https://t.co/GeTk5PsxWq
BMSG @BMSG
RT @UConnRuddCenter: A5 Another way companies build goodwill is through scholarship programs. Taco Bell’s Live Mas scholarship awards more than $4.5 mill each year, attracting applicants through its non-academic based awarding requirements. https://t.co/5Y98H3e9La #SaludTues
Montefiore Health System @MontefioreNYC
A5: "An example is advertising a specific brand or product as the only product that makes the family happy or makes people think of Abuela's food." - @SandraArevaloRD #SaludTues (2/2)
Montefiore Health System @MontefioreNYC
A5: Often food and beverage companies will promote physical activity, provide funding for community programs, or include messages in advertising to encourage healthy lifestyle choices even while advertising and selling unhealthy products. #SaludTues (1/2)
Salud America! @SaludAmerica
Philanthropic programs and sponsorships by junk food and beverage companies ultimately serve to promote a particular brand or company. #SaludTues
BMSG @BMSG
RT @Praxis_Project: @SaludAmerica A5 By using celebrities and influencers of color to be brand ambassadors the food/bev industry the consumer is able to identify with the promotion feel like they are supporting fellow POC #SaludTues
Montefiore Health System @MontefioreNYC
RT @SaludAmerica: Philanthropic programs and sponsorships by junk food and beverage companies ultimately serve to promote a particular brand or company. #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A5 Another form of distraction is targeting marketing to cast commercial models & to tell stories tied to culture like the #ProudtoBe campaign ran by @Cocacola that speak to latinx experience to make the consumer think they are valued by the company. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A5 Junk food companies support Black charitable organizations and sponsor important social programs, like college scholarships for Latino students. All while exploiting youths, mom bloggers & celebrities of color. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A5 Diversity initiatives. Junk food companies, like Pepsi and Coca-Cola, hired and promoted African Americans and contracted with Black-owned companies at a time in history when many other industries actively discriminated against African Americans. #SaludTues
UConn Rudd Center @UConnRuddCenter
A5 Many food and beverage companies build goodwill through charity. As the parent company of Taco Bell, KFC, and Pizza Hut, Yum! Brands runs an annual World Hunger Relief campaign using social media and celebrity spokespeople to raise funds, awareness and volunteers. #SaludTues
Luis Gomez Jr @childofGodlu9
RT @SaludAmerica: Q2 What are some examples of how food & beverage companies target Latinos with unhealthy products? #SaludTues https://t.co/J1jcwfOK7q
Salud America! @SaludAmerica
A5 McDonalds was named Marketer of the Year by the Association of Hispanic Advertising Agencies and is viewed as having a “commitment to leading with ethnic insights” and “multi-cultural business strategies.” How absurd is that? #SaludTues
Communicate For Health Justice @_CFHJ
@SaludAmerica And sometimes they will even have the nerve to advertise at health events!🤦🏾‍♀️#SaludTues @SaludAmerica
ChangeLab Solutions @ChangeLabWorks
RT @Praxis_Project: @SaludAmerica A5 By using celebrities and influencers of color to be brand ambassadors the food/bev industry the consumer is able to identify with the promotion feel like they are supporting fellow POC #SaludTues
Salud America! @SaludAmerica
RT @UConnRuddCenter: A5 Another way companies build goodwill is through scholarship programs. Taco Bell’s Live Mas scholarship awards more than $4.5 mill each year, attracting applicants through its non-academic based awarding requirements. https://t.co/5Y98H3e9La #SaludTues
ChangeLab Solutions @ChangeLabWorks
RT @SaludAmerica: A5 Junk food companies support Black charitable organizations and sponsor important social programs, like college scholarships for Latino students. All while exploiting youths, mom bloggers & celebrities of color. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @Praxis_Project: @SaludAmerica A5 Another form of distraction is targeting marketing to cast commercial models & to tell stories tied to culture like the #ProudtoBe campaign ran by @Cocacola that speak to latinx experience to make the consumer think they are valued by the company. #SaludTues
Salud America! @SaludAmerica
@UConnRuddCenter All of their “goodwill” doesn’t begin to pardon or make up for the havoc they have wreaked on Latino health. #SaludTues
Jessica Andino, MPH @JessAndinoMPH
#SaludTues highlights endorsements of celebrities using their power to make profits. Even Messi has paid endorsements through @pepsi. https://t.co/v2xxch0DED
BMSG @BMSG
Great example! Campaigns like that really tug at people's emotions and create feelings of solidarity, making it even easier to overlook what's happening health-wise with the companies' products. #SaludTues
DrCHHuntley @DrCHHuntley
RT @SaludAmerica: A5 Diversity initiatives. Junk food companies, like Pepsi and Coca-Cola, hired and promoted African Americans and contracted with Black-owned companies at a time in history when many other industries actively discriminated against African Americans. #SaludTues
Amanda Merck, MPH @AMFitnessHealth
@UConnRuddCenter It’s difficult to turn your back on a brand when they pay for your college… #SaludTues
PublicHealthMaps @PublicHealthMap
A5 Food & beverage companies often build goodwill and distract the communities they target by creating immersive environments even using augmented reality experiences, infiltrating social networks & location-based marketing.🍔🥤🤒#SaludTues https://t.co/PIcxeW5hWG
Luis Gomez Jr @childofGodlu9
RT @UConnRuddCenter: A2 According to the latest Rudd Report, Hispanic children’s exposure to restaurant ads on Spanish-language TV increased by 8% from 2013 to 2017. They also saw no ads for juice, water, nuts, or fruit on Spanish-language TV. Read more here: https://t.co/74Q3nRCLZF #SaludTues
BMSG @BMSG
RT @_CFHJ: And sometimes they will even have the nerve to advertise at health events!🤦🏾‍♀️#SaludTues @SaludAmerica
Salud America! @SaludAmerica
A5 “Supporting communities — especially those that have been historically neglected or discriminated against — is important, but it doesn’t give companies free rein to market their products that do the most harm,” @BMSG’s report states. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A5 Another way companies build goodwill is through scholarship programs. Taco Bell’s Live Mas scholarship awards more than $4.5 mill each year, attracting applicants through its non-academic based awarding requirements. https://t.co/5Y98H3e9La #SaludTues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
Sadly so many well meaning nonprofits who are desperate for funding will often sell out the folks they want to help in exchange for sponsorship. This is particularly true of orgs that are supposed to help disabled and disadvantage people, families, & communities. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A5 McDonalds was named Marketer of the Year by the Association of Hispanic Advertising Agencies and is viewed as having a “commitment to leading with ethnic insights” and “multi-cultural business strategies.” How absurd is that? #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Philanthropic programs and sponsorships by junk food and beverage companies ultimately serve to promote a particular brand or company. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A5 Diversity initiatives. Junk food companies, like Pepsi and Coca-Cola, hired and promoted African Americans and contracted with Black-owned companies at a time in history when many other industries actively discriminated against African Americans. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @BMSG: A5 The food/bev industry also has included positive images of people of color in their marketing. Of course, exclusion is not the answer, but we need to shine a light on the real (profit-driven) motives behind target marketing. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A5 One marketing tactic fast food and beverage companies often use is sponsoring kids’ events, including sports events, giving the false impression that their products are good for health. #SaludTues https://t.co/GeTk5PsxWq
PublicHealthMaps @PublicHealthMap
RT @BMSG: A5 Food & bev companies have long provided job opportunities & scholarships for people of color when many other industries did not. Diversity is important but should not excuse exploitative target marketing practices. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A5 Junk food companies support Black charitable organizations and sponsor important social programs, like college scholarships for Latino students. All while exploiting youths, mom bloggers & celebrities of color. #SaludTues
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A5 Another form of distraction is targeting marketing to cast commercial models & to tell stories tied to culture like the #ProudtoBe campaign ran by @Cocacola that speak to latinx experience to make the consumer think they are valued by the company. #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica @CocaCola A5 Food/Bev Industry has made funds available for under-resourced schools, allowing them to fill their school grounds w/ads for their products. First of all, schools shouldn't need to find themselves in this tough place & junk food companies find ways to exploiting it. #SaludTues
Salud America! @SaludAmerica
Q6 What rules or regulations currently exist to protect consumers from marketing for unhealthy products? #SaludTues https://t.co/zJcK2s6VvK
ChangeLab Solutions @ChangeLabWorks
RT @Praxis_Project: @SaludAmerica @CocaCola A5 Food/Bev Industry has made funds available for under-resourced schools, allowing them to fill their school grounds w/ads for their products. First of all, schools shouldn't need to find themselves in this tough place & junk food companies find ways to exploiting it. #SaludTues
BMSG @BMSG
RT @SaludAmerica: “While there are benefits to food and beverage companies being inclusive with the products they offer and appealing to many cultures and ethnicities, doing so becomes a problem when such products are unhealthy,” @BMSG's report states. #SaludTues
eloquentialogica @eloquentialogic
RT @Praxis_Project: @SaludAmerica A5 Another form of distraction is targeting marketing to cast commercial models & to tell stories tied to culture like the #ProudtoBe campaign ran by @Cocacola that speak to latinx experience to make the consumer think they are valued by the company. #SaludTues
Luis Gomez Jr @childofGodlu9
RT @SaludAmerica: A2 The food and beverage industry uses the 4 Ps together to promote unhealthy products at carefully set prices to Latinos online and in specific neighborhoods. Learn more from @BMSG. #SaludTues https://t.co/QV916hiNkU
BMSG @BMSG
RT @SaludAmerica: They track consumers. They gather demographic characteristics. All to target the right product (often unhealthy), at the right price (often very low), at the right place, at the right time. #SaludTues
The Praxis Project @Praxis_Project
RT @BMSG: Great example! Campaigns like that really tug at people's emotions and create feelings of solidarity, making it even easier to overlook what's happening health-wise with the companies' products. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @BMSG: Great example! Campaigns like that really tug at people's emotions and create feelings of solidarity, making it even easier to overlook what's happening health-wise with the companies' products. #SaludTues
UnidosUS @WeAreUnidosUS
A6. The industry is expected to self-regulate the targeted marketing of unhealthy foods, but more must be done to protect the health of our kids. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: @PublicHealthMap @BMSG @Praxis_Project @UConnRuddCenter @WeAreUnidosUS @ChangeLabWorks @NACCHOalerts @APHAPHN @OMH_Espanol @ruralhealthinfo And children can't tell the difference between ads and non-ads on these platforms. #SaludTues
Salud America! @SaludAmerica
@Praxis_Project @CocaCola #SaludTues https://t.co/z1ZYKed5hH
BMSG @BMSG
RT @SaludAmerica: Q6 What rules or regulations currently exist to protect consumers from marketing for unhealthy products? #SaludTues https://t.co/zJcK2s6VvK
BMSG @BMSG
A6 Not many! The Children’s Food & Beverage Advertising Initiative sets nutrition standards for what foods can be marketed to kids. But it’s voluntary and only 18 companies participate. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: Q6 What rules or regulations currently exist to protect consumers from marketing for unhealthy products? #SaludTues https://t.co/zJcK2s6VvK
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A5 Another form of distraction is targeting marketing to cast commercial models & to tell stories tied to culture like the #ProudtoBe campaign ran by @Cocacola that speak to latinx experience to make the consumer think they are valued by the company. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A5 “Supporting communities — especially those that have been historically neglected or discriminated against — is important, but it doesn’t give companies free rein to market their products that do the most harm,” @BMSG’s report states. #SaludTues
Salud America! @SaludAmerica
@Praxis_Project @CocaCola Similar for parks departments. #SaludTues
BMSG @BMSG
A6 The Children’s Online Privacy Protection Act helps shield kids’ personal information online, but regulations have not kept pace with the digital age. We need to do more! #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Q6 What rules or regulations currently exist to protect consumers from marketing for unhealthy products? #SaludTues https://t.co/zJcK2s6VvK
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
RT @Praxis_Project: @SaludAmerica @CocaCola A5 Food/Bev Industry has made funds available for under-resourced schools, allowing them to fill their school grounds w/ads for their products. First of all, schools shouldn't need to find themselves in this tough place & junk food companies find ways to exploiting it. #SaludTues
Salud America! @SaludAmerica
A6 Many food, restaurant, and media companies have NO policy to limit junk food marketing to Latinos. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: A5 McDonalds was named Marketer of the Year by the Association of Hispanic Advertising Agencies and is viewed as having a “commitment to leading with ethnic insights” and “multi-cultural business strategies.” How absurd is that? #SaludTues
ChangeLab Solutions @ChangeLabWorks
Schools can require that companies market only their healthy brand lines (like beverage companies' water brands) in schools: https://t.co/6likO1185c #SaludTues
Montefiore Health System @MontefioreNYC
A6: "I would say that the best regulation that is in effect to protect consumers is the nutrition facts label." - @SandraArevaloRD
Salud America! @SaludAmerica
A6 Children’s Online Privacy Protection Rule (COPPA) protects children’s privacy. Parents must consent prior to companies collecting, using or disclosing personal information from children under 13 years of age. This limits geotargeting. #SaludTues
UConn Rudd Center @UConnRuddCenter
A6 Companies participating in the Children’s Food and Beverage Advertising Industry voluntary self-regulatory program pledge to only advertise “healthier dietary choices” in “child-directed media.” #SaludTues https://t.co/JtpiEP6mT1
BMSG @BMSG
RT @SaludAmerica: A6 Many food, restaurant, and media companies have NO policy to limit junk food marketing to Latinos. #SaludTues
Montefiore Health System @MontefioreNYC
A6: In other countries like the UK, there are restrictions on unhealthy food ads during children’s TV programming or on children’s social media channels. These would be helpful in the US as well: https://t.co/FJrWc11GeF #SaludTues
BMSG @BMSG
RT @SaludAmerica: A6 Children’s Online Privacy Protection Rule (COPPA) protects children’s privacy. Parents must consent prior to companies collecting, using or disclosing personal information from children under 13 years of age. This limits geotargeting. #SaludTues
Salud America! @SaludAmerica
"But it's voluntary." #SaludTues
Montefiore Health System @MontefioreNYC
RT @SaludAmerica: A6 Children’s Online Privacy Protection Rule (COPPA) protects children’s privacy. Parents must consent prior to companies collecting, using or disclosing personal information from children under 13 years of age. This limits geotargeting. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @Praxis_Project: @SaludAmerica @CocaCola A5 Food/Bev Industry has made funds available for under-resourced schools, allowing them to fill their school grounds w/ads for their products. First of all, schools shouldn't need to find themselves in this tough place & junk food companies find ways to exploiting it. #SaludTues
DrCHHuntley @DrCHHuntley
RT @SaludAmerica: Q3 How is digital technology shaping the way the food/bev industry creates targeted campaigns? #SaludTues https://t.co/frk8E2Xp1T
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
#SaludTue https://t.co/nh3bVZFhci
BMSG @BMSG
RT @ChangeLabWorks: Schools can require that companies market only their healthy brand lines (like beverage companies' water brands) in schools: https://t.co/xv1CusX6H4 #SaludTues https://t.co/3Kg9l2VeYI
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: A6 Children’s Online Privacy Protection Rule (COPPA) protects children’s privacy. Parents must consent prior to companies collecting, using or disclosing personal information from children under 13 years of age. This limits geotargeting. #SaludTues
Luis Gomez Jr @childofGodlu9
RT @SaludAmerica: The important factor when discussing target marketing is that companies are promoting their LEAST healthy products to Latinos. #SaludTues
UConn Rudd Center @UConnRuddCenter
A6 In Chile, advertisements for foods high in calories, added sugar, sodium, and saturated fat will no longer be shown between 6 am and 10 pm under new laws aimed at reducing childhood obesity. https://t.co/6WGkNxaCeQ #SaludTues
Salud America! @SaludAmerica
"Voluntary self-regulatory program" #SaludTues https://t.co/rYeGpm0u5i
Salud America! @SaludAmerica
"Self-regulate" #SaludTues
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A6 In Chile, advertisements for foods high in calories, added sugar, sodium, and saturated fat will no longer be shown between 6 am and 10 pm under new laws aimed at reducing childhood obesity. https://t.co/6WGkNxaCeQ #SaludTues
ChangeLab Solutions @ChangeLabWorks
A6 The Healthy, Hunger-Free Kids Act requires schools to limit unhealthy marketing on campus. Here are some resources to put that policy to work: https://t.co/6likO1185c #saludtues
BMSG @BMSG
RT @UConnRuddCenter: A6 In Chile, advertisements for foods high in calories, added sugar, sodium, and saturated fat will no longer be shown between 6 am and 10 pm under new laws aimed at reducing childhood obesity. https://t.co/6WGkNxaCeQ #SaludTues
BMSG @BMSG
RT @WeAreUnidosUS: A6. The industry is expected to self-regulate the targeted marketing of unhealthy foods, but more must be done to protect the health of our kids. #SaludTues
BMSG @BMSG
RT @ChangeLabWorks: A6 The Healthy, Hunger-Free Kids Act requires schools to limit unhealthy marketing on campus. Here are some resources to put that policy to work: https://t.co/6likO1185c #saludtues
Montefiore Health System @MontefioreNYC
RT @ChangeLabWorks: A6 The Healthy, Hunger-Free Kids Act requires schools to limit unhealthy marketing on campus. Here are some resources to put that policy to work: https://t.co/6likO1185c #saludtues
Salud America! @SaludAmerica
Q7 What can be done to combat targeted junk food marketing to Latinos? #SaludTues https://t.co/XELpxTKrci
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: Q7 What can be done to combat targeted junk food marketing to Latinos? #SaludTues https://t.co/XELpxTKrci
UConn Rudd Center @UConnRuddCenter
Schools can also create strong wellness policies prohibiting marketing of unhealthy products and assess their implementation using the WellSAT and WellSATi: https://t.co/vNHBLYi8jC
UConn Rudd Center @UConnRuddCenter
A7. Population-wide prevention measures such as bans and taxes are important. https://t.co/lo0SAsIq20 #SaludTues
BMSG @BMSG
RT @SaludAmerica: Q7 What can be done to combat targeted junk food marketing to Latinos? #SaludTues https://t.co/XELpxTKrci
Luis Gomez Jr @childofGodlu9
RT @SaludAmerica: A2 Food and beverage companies leverage geolocation technology, strategically set low prices, and exploit culture to market their least unhealthy products to Latinos. #SaludTues
ChangeLab Solutions @ChangeLabWorks
A6 Many cities and some states (CA, HI, DE) are requiring healthy beverages to be the default in kids' meals. Kids' meals are a form of marketing. Here's a model policy: https://t.co/zmrZgfV0zx #saludtues
Salud America! @SaludAmerica
A7 Lawmakers should enact federal and state privacy policies and digital consumer policies that would restrict food marketing strategies related to geotracking. #SaludTues
Luis Gomez Jr @childofGodlu9
RT @Praxis_Project: @SaludAmerica A2 Junk food companies using promotional value coupons based on zip codes of neighborhoods of low SES families. So those families then benefit from the price but gain no nutritional value in their consumption https://t.co/daic3Wanzp #SaludTues
Amanda Merck, MPH @AMFitnessHealth
A7 Cities could create tracking- and targeting-free zones that shield targeted populations from marketing for junk food and other unhealthy products. #SaludTues
Luis Gomez Jr @childofGodlu9
RT @BMSG: A2 Marketers use product names, special flavors, and designs to appeal to Latinx communities. McDonald’s “Nueva Jalapeño Double Latin American-issima!” cheeseburger is a prime example. Learn more: https://t.co/GC6otbH1bn #SaludTues https://t.co/ks4zE87RBn
BMSG @BMSG
A7 Advocates can develop campaigns to hold companies accountable, like @CSPI & other colleagues have done to get fast food restaurants to remove soda as the default drink from kids’ menus. #SaludTues
Salud America! @SaludAmerica
RT @BMSG: A7 Advocates can develop campaigns to hold companies accountable, like @CSPI & other colleagues have done to get fast food restaurants to remove soda as the default drink from kids’ menus. #SaludTues
Salud America! @SaludAmerica
RT @AMFitnessHealth: A7 Cities could create tracking- and targeting-free zones that shield targeted populations from marketing for junk food and other unhealthy products. #SaludTues
Communicate For Health Justice @_CFHJ
A6: The most concerted effort against poor food marketing that I've seen was done by @MichelleObama's team in 2016. But it had more to do with #healthliteracy than #marketing rules/guidelines. #SaludTues @SaludAmerica https://t.co/XOYXproxqI
Salud America! @SaludAmerica
RT @UConnRuddCenter: A7. Population-wide prevention measures such as bans and taxes are important. https://t.co/lo0SAsIq20 #SaludTues
BMSG @BMSG
A7 Lawmakers should enact federal and state privacy policies and digital consumer policies to restrict geotracking. And cities could create tracking- and targeting-free zones. #SaludTues
UConn Rudd Center @UConnRuddCenter
A7 Companies can address target marketing of unhealthy products to children and raise the age of children covered by pledges to at least 14 years. #SaludTues
BMSG @BMSG
A7 Advocates and health practitioners can author blogs, op-eds, and letters to the editor to get the issue of target marketing in front of larger audiences & their local elected leaders. #MediaAdvocacy #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A7 Lawmakers should enact federal and state privacy policies and digital consumer policies to restrict geotracking. And cities could create tracking- and targeting-free zones. #SaludTues
Amanda Merck, MPH @AMFitnessHealth
A7 Community leaders could ask whether companies are spending as much to market nutritious products as they are to promote salty, sugary, high-fat products. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A7 Advocates can develop campaigns to hold companies accountable, like @CSPI & other colleagues have done to get fast food restaurants to remove soda as the default drink from kids’ menus. #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @ChangeLabWorks: A6 Many cities and some states (CA, HI, DE) are requiring healthy beverages to be the default in kids' meals. Kids' meals are a form of marketing. Here's a model policy: https://t.co/zmrZgfV0zx #saludtues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
However, as more and more schools utilize online content to supplement their curriculum you can easily find targeted content from unhealthy marketing on sites like @YouTube and other platforms that kids use. #SaludTues
Salud America! @SaludAmerica
A7 Companies’ inventory of tactics for targeting communities of color should be documented, publicized, and, where possible, used to engage in constructive industry discussion. #SaludTues
Salud America! @SaludAmerica
RT @AMFitnessHealth: A7 Community leaders could ask whether companies are spending as much to market nutritious products as they are to promote salty, sugary, high-fat products. #SaludTues
Salud America! @SaludAmerica
RT @BMSG: A7 Advocates and health practitioners can author blogs, op-eds, and letters to the editor to get the issue of target marketing in front of larger audiences & their local elected leaders. #MediaAdvocacy #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: A7 Companies’ inventory of tactics for targeting communities of color should be documented, publicized, and, where possible, used to engage in constructive industry discussion. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A7. Population-wide prevention measures such as bans and taxes are important. https://t.co/lo0SAsIq20 #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A7 Advocates and health practitioners can author blogs, op-eds, and letters to the editor to get the issue of target marketing in front of larger audiences & their local elected leaders. #MediaAdvocacy #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A7 Companies can address target marketing of unhealthy products to children and raise the age of children covered by pledges to at least 14 years. #SaludTues
PublicHealthMaps @PublicHealthMap
A6: In the US, the @FTC has several rules and regulations where companies must support their advertising claims with solid proof. This is especially true for businesses that market food, dietary supplements & health-related products. #SaludTues https://t.co/Vq4GG3yh15 https://t.co/U0RQu2U5UO
Montefiore Health System @MontefioreNYC
A7: Community members can reach out to their elected officials to ask them to develop & support legislation that limits marketing of unhealthy foods. #Healthcare providers (like us!) can educate about how targeted marketing contributes to health disparities. #SaludTues (2/2)
Montefiore Health System @MontefioreNYC
A7: Educate the public on reading food labels, how advertising works and what’s really important to maintain health through accessible resources. #SaludTues (1/2)
UnidosUS @WeAreUnidosUS
A7. Digital media companies need to institute safeguards for children and youth to protect their privacy and minimize the harm from unhealthy food and beverage marketing. #SaludTues
Luis Gomez Jr @childofGodlu9
RT @UConnRuddCenter: A2. In 2016, Tostitos launched a telenovela web series called “Botanas del Cielo” promoting three Latin-inspired products. McDonald’s “Siganme los Buenos!” campaign featured character El Chapulin Colorado, recognized across Latin America and by US Hispanics. #SaludTues https://t.co/WE7rhBJTTU
BMSG @BMSG
RT @ChangeLabWorks: A6 Many cities and some states (CA, HI, DE) are requiring healthy beverages to be the default in kids' meals. Kids' meals are a form of marketing. Here's a model policy: https://t.co/zmrZgfV0zx #saludtues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A6 Many food, restaurant, and media companies have NO policy to limit junk food marketing to Latinos. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A6 Children’s Online Privacy Protection Rule (COPPA) protects children’s privacy. Parents must consent prior to companies collecting, using or disclosing personal information from children under 13 years of age. This limits geotargeting. #SaludTues
ChangeLab Solutions @ChangeLabWorks
A7 There are a range of policy solutions to address marketing but it can be a complicated area because of the First Amendment. Our Marketing Matters White Paper provides more information about those options: https://t.co/BDBJpJ18Y9 #saludtues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: "But it's voluntary." #SaludTues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
RT @WeAreUnidosUS: A7. Digital media companies need to institute safeguards for children and youth to protect their privacy and minimize the harm from unhealthy food and beverage marketing. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: "Self-regulate" #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Q7 What can be done to combat targeted junk food marketing to Latinos? #SaludTues https://t.co/XELpxTKrci
Salud America! @SaludAmerica
@BMSG Yes! Look at junk food marketing as a #healthequity issue. Your framing brief is super helpful. #SaludTues https://t.co/gydN3fdHMD
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A7 Lawmakers should enact federal and state privacy policies and digital consumer policies that would restrict food marketing strategies related to geotracking. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @BMSG: A7 Advocates can develop campaigns to hold companies accountable, like @CSPI & other colleagues have done to get fast food restaurants to remove soda as the default drink from kids’ menus. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @AMFitnessHealth: A7 Cities could create tracking- and targeting-free zones that shield targeted populations from marketing for junk food and other unhealthy products. #SaludTues
BMSG @BMSG
RT @WeAreUnidosUS: A7. Digital media companies need to institute safeguards for children and youth to protect their privacy and minimize the harm from unhealthy food and beverage marketing. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A7. Population-wide prevention measures such as bans and taxes are important. https://t.co/lo0SAsIq20 #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A7 Companies’ inventory of tactics for targeting communities of color should be documented, publicized, and, where possible, used to engage in constructive industry discussion. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @AMFitnessHealth: A7 Community leaders could ask whether companies are spending as much to market nutritious products as they are to promote salty, sugary, high-fat products. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @BMSG: A7 Advocates and health practitioners can author blogs, op-eds, and letters to the editor to get the issue of target marketing in front of larger audiences & their local elected leaders. #MediaAdvocacy #SaludTues
Salud America! @SaludAmerica
RT @ChangeLabWorks: A7 There are a range of policy solutions to address marketing but it can be a complicated area because of the First Amendment. Our Marketing Matters White Paper provides more information about those options: https://t.co/BDBJpJ18Y9 #saludtues
BMSG @BMSG
RT @AMFitnessHealth: A7 Community leaders could ask whether companies are spending as much to market nutritious products as they are to promote salty, sugary, high-fat products. #SaludTues
Salud America! @SaludAmerica
RT @WeAreUnidosUS: A7. Digital media companies need to institute safeguards for children and youth to protect their privacy and minimize the harm from unhealthy food and beverage marketing. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A7 Companies’ inventory of tactics for targeting communities of color should be documented, publicized, and, where possible, used to engage in constructive industry discussion. #SaludTues
Salud America! @SaludAmerica
A7 Companies should use nutrition standards that align with the 2015- 2020 Dietary Guidelines for Americans (DGAs) to identify healthier products that should be advertised to youth. #SaludTues
BMSG @BMSG
RT @SaludAmerica: A7 Companies should use nutrition standards that align with the 2015- 2020 Dietary Guidelines for Americans (DGAs) to identify healthier products that should be advertised to youth. #SaludTues
BMSG @BMSG
RT @ChangeLabWorks: A7 There are a range of policy solutions to address marketing but it can be a complicated area because of the First Amendment. Our Marketing Matters White Paper provides more information about those options: https://t.co/BDBJpJ18Y9 #saludtues
UConn Rudd Center @UConnRuddCenter
A7 Public health advocacy campaigns can also encourage companies to improve marketing that targets Hispanic populations. #SaludTues
Amanda Merck, MPH @AMFitnessHealth
A7 Check out this report, State Law Approaches to Address Digital Food Marketing to Youth from the Public Health Advocacy Institute. #SaludTues https://t.co/cTX9jWBgld
ChangeLab Solutions @ChangeLabWorks
A7 It's helpful to think broadly about what constitutes marketing (look at @BMSG's 4Ps resource). It can be easier to create policy solutions to the place, price, and product aspects of marketing because of the legal environment. #saludtues
Luis Gomez Jr @childofGodlu9
RT @SaludAmerica: The price of food is associated with food purchasing decisions and consumption; thus caloric intake and health, as many of the foods and beverages sold at low prices are low in nutrients and high in sugars, salt, and fats. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A7 Public health advocacy campaigns can also encourage companies to improve marketing that targets Hispanic populations. #SaludTues
Salud America! @SaludAmerica
RT @ChangeLabWorks: A7 It's helpful to think broadly about what constitutes marketing (look at @BMSG's 4Ps resource). It can be easier to create policy solutions to the place, price, and product aspects of marketing because of the legal environment. #saludtues
Salud America! @SaludAmerica
RT @AMFitnessHealth: A7 Check out this report, State Law Approaches to Address Digital Food Marketing to Youth from the Public Health Advocacy Institute. #SaludTues https://t.co/cTX9jWBgld
Salud America! @SaludAmerica
RT @UConnRuddCenter: A7 Public health advocacy campaigns can also encourage companies to improve marketing that targets Hispanic populations. #SaludTues
The Praxis Project @Praxis_Project
Yes!! AND, how about funding school infrastructure that is accessible to everyone! @BritaUSA's Filter for the Future has helped install water stations in schools. Access to safe, reliable water is not only a healthier choice, but also a right. #SaludTues https://t.co/J8vKluRfTk
BMSG @BMSG
RT @SaludAmerica: Yes! Look at junk food marketing as a #healthequity issue. Your framing brief is super helpful. #SaludTues https://t.co/GWJDSf0h7c
UConn Rudd Center @UConnRuddCenter
RT @ChangeLabWorks: A7 It's helpful to think broadly about what constitutes marketing (look at @BMSG's 4Ps resource). It can be easier to create policy solutions to the place, price, and product aspects of marketing because of the legal environment. #saludtues
Salud America! @SaludAmerica
Q8 What are your favorite resources, organizations, or coalitions to help people learn more about target marketing and take action? #SaludTues https://t.co/kFNldqBegH
Luis Gomez Jr @childofGodlu9
RT @UConnRuddCenter: A2. Candy brands from Hershey and Mars represented approx. 20% of food-related TV ads viewed by Hispanic children and teens on Spanish-language TV. #SaludTues
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
So true! It is now necessary for kids to use the internet to supplement & support their education. Its like a world wide library where kids hang, learn, & do homework. There should not be a predatory element to learning. Keep predators away from our kids! #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: Q8 What are your favorite resources, organizations, or coalitions to help people learn more about target marketing and take action? #SaludTues https://t.co/kFNldqBegH
BMSG @BMSG
RT @SaludAmerica: Q8 What are your favorite resources, organizations, or coalitions to help people learn more about target marketing and take action? #SaludTues https://t.co/kFNldqBegH
Communicate For Health Justice @_CFHJ
@SaludAmerica @BMSG This! 🤓 #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: Q6 What rules or regulations currently exist to protect consumers from marketing for unhealthy products? #SaludTues https://t.co/zJcK2s6VvK
UConn Rudd Center @UConnRuddCenter
A8, Check out @BMSG's latest report on the 4 P’s of marketing, which addresses how food and beverage marketers often use tactics to target low-income groups and communities of color. https://t.co/XCOT56nAZ1 #SaludTues
Communicate For Health Justice @_CFHJ
RT @SaludAmerica: @BMSG Yes! Look at junk food marketing as a #healthequity issue. Your framing brief is super helpful. #SaludTues https://t.co/gydN3fdHMD
BMSG @BMSG
A8 @ChangeLabWorks has so much great legal expertise! If you want to learn about zoning policies to restrict fast food or other legal approaches for equity, check them out! #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A6 According to the FTC, there are currently no rules or regulations to protect consumer data from the food/bev industry. However, advertising to children must follow stricter rules but again there is no explicit protection of privacy https://t.co/aRUotL8Ywf #SaludTues
Lou Weaver (he/him) @louweaver
RT @CROWRDREAM: So true! It is now necessary for kids to use the internet to supplement & support their education. Its like a world wide library where kids hang, learn, & do homework. There should not be a predatory element to learning. Keep predators away from our kids! #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: A6 Many food, restaurant, and media companies have NO policy to limit junk food marketing to Latinos. #SaludTues
Health Equity and Community Engagement Research @mayoclinic_cenr
A6 #SaludTues Mayo Clinic Minute: Hidden Sugars https://t.co/2HRMq6VKf7
The Praxis Project @Praxis_Project
RT @SaludAmerica: A6 Children’s Online Privacy Protection Rule (COPPA) protects children’s privacy. Parents must consent prior to companies collecting, using or disclosing personal information from children under 13 years of age. This limits geotargeting. #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: "But it's voluntary." #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @Praxis_Project: @SaludAmerica A6 According to the FTC, there are currently no rules or regulations to protect consumer data from the food/bev industry. However, advertising to children must follow stricter rules but again there is no explicit protection of privacy https://t.co/aRUotL8Ywf #SaludTues
BMSG @BMSG
A8 @UConnRuddCenter has a wealth of research on target marketing to Latinx and Black communities. Visit https://t.co/A415ysj8aV for more info. #SaludTues
The Praxis Project @Praxis_Project
RT @SaludAmerica: Q7 What can be done to combat targeted junk food marketing to Latinos? #SaludTues https://t.co/XELpxTKrci
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A8 @ChangeLabWorks has so much great legal expertise! If you want to learn about zoning policies to restrict fast food or other legal approaches for equity, check them out! #SaludTues
BMSG @BMSG
A8 The Food Marketing Workgroup has a subcommittee on target marketing that meets quarterly. If you want to learn more or join, contact info@bmsg.org. #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A7 Advocates should create or support community-based education to show the link racial inequalities to the type of marketing techniques food/bev industry are using to increase chronic diseases in communities of color #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A7 The Food/ Bev industry is perpetuating the larger “food apartheid system” which describes the economic & social implications that support the unjust target marketing done to Latinx + POC communities #SaludTues
PublicHealthMaps @PublicHealthMap
A7: One way to stop targeted junk food marketing to Latinos and others is to involve all stakeholders in the community and government to enact rules and regulations that restrict commercial food/bev marketing to children! 🍔🤒🥤 #SaludTues https://t.co/SQIqxbWGGG
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
RT @Praxis_Project: @SaludAmerica A7 Advocates should create or support community-based education to show the link racial inequalities to the type of marketing techniques food/bev industry are using to increase chronic diseases in communities of color #SaludTues
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A7 Public health advocacy campaigns can also encourage companies to improve marketing that targets Hispanic populations. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @AMFitnessHealth: A7 Check out this report, State Law Approaches to Address Digital Food Marketing to Youth from the Public Health Advocacy Institute. #SaludTues https://t.co/cTX9jWBgld
PublicHealthMaps @PublicHealthMap
RT @ChangeLabWorks: A7 It's helpful to think broadly about what constitutes marketing (look at @BMSG's 4Ps resource). It can be easier to create policy solutions to the place, price, and product aspects of marketing because of the legal environment. #saludtues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A7 Companies should use nutrition standards that align with the 2015- 2020 Dietary Guidelines for Americans (DGAs) to identify healthier products that should be advertised to youth. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @WeAreUnidosUS: A7. Digital media companies need to institute safeguards for children and youth to protect their privacy and minimize the harm from unhealthy food and beverage marketing. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @ChangeLabWorks: A7 There are a range of policy solutions to address marketing but it can be a complicated area because of the First Amendment. Our Marketing Matters White Paper provides more information about those options: https://t.co/BDBJpJ18Y9 #saludtues
BMSG @BMSG
A8 We recently produced a series of briefs on the 4 Ps of marketing, showing how marketers target communities of color with a range of tactics. Learn more: https://t.co/YynRHKGHkf #SaludTues https://t.co/rrib78A0ug
UConn Rudd Center @UConnRuddCenter
RT @BMSG: A8 The Food Marketing Workgroup has a subcommittee on target marketing that meets quarterly. If you want to learn more or join, contact info@bmsg.org. #SaludTues
CommonHealth ACTION @CommonHealthACT
RT @SaludAmerica: A5 “Supporting communities — especially those that have been historically neglected or discriminated against — is important, but it doesn’t give companies free rein to market their products that do the most harm,” @BMSG’s report states. #SaludTues
BMSG @BMSG
RT @UConnRuddCenter: A8, Check out @BMSG's latest report on the 4 P’s of marketing, which addresses how food and beverage marketers often use tactics to target low-income groups and communities of color. https://t.co/XCOT56nAZ1 #SaludTues
Salud America! @SaludAmerica
A8 We are always impressed by @BMSG, @UConnRuddCenter, @CSPI, @HEResearch, @DigitalDemoc, @councilbh and @preventioninst. Be sure to follow them! #SaludTues
Montefiore Health System @MontefioreNYC
A8: In addition to @SaludAmerica, the following organizations provide resources, information and research to help people learn about target marketing: @PHIdotorg, University of @UConnRuddCenter, @BMSG & @fractweets
Salud America! @SaludAmerica
A8 We just came across @CSPI’s Pinterest board “Food Marketing to Kids.” 🤣 #SaludTues https://t.co/lS2PTE3Wrn https://t.co/hjcMBjW3j7
ChangeLab Solutions @ChangeLabWorks
A8 Our friends at @BMSG @UConnRuddCenter have excellent information on what target marketing looks like and why it's a problem. We love the work @Praxis_Project is doing with communities on the ground. #SaludTues
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A8, Check out @BMSG's latest report on the 4 P’s of marketing, which addresses how food and beverage marketers often use tactics to target low-income groups and communities of color. https://t.co/XCOT56nAZ1 #SaludTues
ChangeLab Solutions @ChangeLabWorks
Thanks @BMSG. Happy to help! #SaludTues
Montefiore Health System @MontefioreNYC
RT @BMSG: A8 @UConnRuddCenter has a wealth of research on target marketing to Latinx and Black communities. Visit https://t.co/A415ysj8aV for more info. #SaludTues
Montefiore Health System @MontefioreNYC
RT @mayoclinic_cenr: A6 #SaludTues Mayo Clinic Minute: A6 #SaludTues Mayo Clinic Minute: Hidden Sugars https://t.co/2HRMq6VKf7
BMSG @BMSG
As we and partner orgs create more resources on target marketing, we'll add them to the Food Marketing Workgroup's website here: https://t.co/GAO4S0dTeJ #SaludTues
UConn Rudd Center @UConnRuddCenter
A8 In January, the Rudd Center released its own targeted marketing report, which examined food-related TV advertising targeted to Black and Hispanic consumers. Read more here: https://t.co/LF5fvpWBWc #SaludTues https://t.co/MvXCVmUyd8
Montefiore Health System @MontefioreNYC
RT @UConnRuddCenter: A8 In January, the Rudd Center released its own targeted marketing report, which examined food-related TV advertising targeted to Black and Hispanic consumers. Read more here: https://t.co/LF5fvpWBWc #SaludTues https://t.co/MvXCVmUyd8
Héctor Manuel Ramírez 🏳️‍🌈 @CROWRDREAM
Here is a radical idea. Help elect more Latinos to county, state, and federal agencies so that WE can make more legislation, create more oversight, & demand direct accountability from these companies that have became predators for our folks! #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @BMSG: As we and partner orgs create more resources on target marketing, we'll add them to the Food Marketing Workgroup's website here: https://t.co/GAO4S0dTeJ #SaludTues
BMSG @BMSG
RT @SaludAmerica: A8 We are always impressed by @BMSG, @UConnRuddCenter, @CSPI, @HEResearch, @DigitalDemoc, @councilbh and @preventioninst. Be sure to follow them! #SaludTues
BMSG @BMSG
RT @SaludAmerica: A8 We just came across @CSPI’s Pinterest board “Food Marketing to Kids.” 🤣 #SaludTues https://t.co/lS2PTE3Wrn https://t.co/hjcMBjW3j7
ChangeLab Solutions @ChangeLabWorks
RT @CROWRDREAM: Here is a radical idea. Help elect more Latinos to county, state, and federal agencies so that WE can make more legislation, create more oversight, & demand direct accountability from these companies that have became predators for our folks! #SaludTues
Salud America! @SaludAmerica
A8 Check out this report on the health halo effect. Food manufactures promote good nutrition & physical activity in their ads for unhealthy products. @UConnRuddCenter #SaludTues https://t.co/ahttHh0xBC
BMSG @BMSG
RT @CROWRDREAM: Here is a radical idea. Help elect more Latinos to county, state, and federal agencies so that WE can make more legislation, create more oversight, & demand direct accountability from these companies that have became predators for our folks! #SaludTues
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: A8 Check out this report on the health halo effect. Food manufactures promote good nutrition & physical activity in their ads for unhealthy products. @UConnRuddCenter #SaludTues https://t.co/ahttHh0xBC
BMSG @BMSG
RT @UConnRuddCenter: A8 In January, the Rudd Center released its own targeted marketing report, which examined food-related TV advertising targeted to Black and Hispanic consumers. Read more here: https://t.co/LF5fvpWBWc #SaludTues https://t.co/MvXCVmUyd8
Salud America! @SaludAmerica
A8 Check out this report, too. Digital marketing reaches consumers early and constantly with carefully personalized content. Infant formula companies use social media to tap into the emotional & psychological aspects of parenting. @BMSG #SaludTues https://t.co/3icrHdmY6U
BMSG @BMSG
RT @SaludAmerica: A8 Check out this report on the health halo effect. Food manufactures promote good nutrition & physical activity in their ads for unhealthy products. @UConnRuddCenter #SaludTues https://t.co/ahttHh0xBC
ChangeLab Solutions @ChangeLabWorks
This is an excellent resource. Thanks, @UConnRuddCenter. #SaludTues
PublicHealthMaps @PublicHealthMap
A8: @CDCgov has a great resource for school districts to help them consider putting policies and practices into place that promote foods and beverages that support healthy diets! 🥗🚸#SaludTues https://t.co/vAtDNFU4cQ https://t.co/su6Jc2OiVz
Salud America! @SaludAmerica
RT @UConnRuddCenter: A8 In January, the Rudd Center released its own targeted marketing report, which examined food-related TV advertising targeted to Black and Hispanic consumers. Read more here: https://t.co/LF5fvpWBWc #SaludTues https://t.co/MvXCVmUyd8
The Praxis Project @Praxis_Project
@SaludAmerica A7 Marketing shows way beyond TV ads, it shows in what our surroundings are imposing in communities. These are deliberate decisions to flood Latinx + POC communities with junk foods while not investing in access to healthy options. #SaludTues
Salud America! @SaludAmerica
RT @BMSG: A8 We recently produced a series of briefs on the 4 Ps of marketing, showing how marketers target communities of color with a range of tactics. Learn more: https://t.co/YynRHKGHkf #SaludTues https://t.co/rrib78A0ug
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: A8 Check out this report, too. Digital marketing reaches consumers early and constantly with carefully personalized content. Infant formula companies use social media to tap into the emotional & psychological aspects of parenting. @BMSG #SaludTues https://t.co/3icrHdmY6U
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A8 In January, the Rudd Center released its own targeted marketing report, which examined food-related TV advertising targeted to Black and Hispanic consumers. Read more here: https://t.co/LF5fvpWBWc #SaludTues https://t.co/MvXCVmUyd8
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A7 Advocates should create or support community-based education to show the link racial inequalities to the type of marketing techniques food/bev industry are using to increase chronic diseases in communities of color #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A8 Check out this report, too. Digital marketing reaches consumers early and constantly with carefully personalized content. Infant formula companies use social media to tap into the emotional & psychological aspects of parenting. @BMSG #SaludTues https://t.co/3icrHdmY6U
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A8 Check out this report on the health halo effect. Food manufactures promote good nutrition & physical activity in their ads for unhealthy products. @UConnRuddCenter #SaludTues https://t.co/ahttHh0xBC
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A6 According to the FTC, there are currently no rules or regulations to protect consumer data from the food/bev industry. However, advertising to children must follow stricter rules but again there is no explicit protection of privacy https://t.co/aRUotL8Ywf #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A8 We just came across @CSPI’s Pinterest board “Food Marketing to Kids.” 🤣 #SaludTues https://t.co/lS2PTE3Wrn https://t.co/hjcMBjW3j7
Salud America! @SaludAmerica
RT @UConnRuddCenter: A8, Check out @BMSG's latest report on the 4 P’s of marketing, which addresses how food and beverage marketers often use tactics to target low-income groups and communities of color. https://t.co/XCOT56nAZ1 #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: A8 We are always impressed by @BMSG, @UConnRuddCenter, @CSPI, @HEResearch, @DigitalDemoc, @councilbh and @preventioninst. Be sure to follow them! #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Q8 What are your favorite resources, organizations, or coalitions to help people learn more about target marketing and take action? #SaludTues https://t.co/kFNldqBegH
eloquentialogica @eloquentialogic
RT @UConnRuddCenter: A8, Check out @BMSG's latest report on the 4 P’s of marketing, which addresses how food and beverage marketers often use tactics to target low-income groups and communities of color. https://t.co/XCOT56nAZ1 #SaludTues
PeerAdvocacyNetwork @peeradvocacynet
RT @UConnRuddCenter: A8, Check out @BMSG's latest report on the 4 P’s of marketing, which addresses how food and beverage marketers often use tactics to target low-income groups and communities of color. https://t.co/XCOT56nAZ1 #SaludTues
Héctor M. Ramírez @RamirezHectorM
RT @UConnRuddCenter: A8, Check out @BMSG's latest report on the 4 P’s of marketing, which addresses how food and beverage marketers often use tactics to target low-income groups and communities of color. https://t.co/XCOT56nAZ1 #SaludTues
Montefiore Health System @MontefioreNYC
RT @PublicHealthMap: A8: A8: @CDCgov has a great resource for school districts to help them consider putting policies and practices into place that promote foods and beverages that support healthy diets! 🥗🚸#SaludTues https://t.co/vAtDNFU4cQ https://t.co/su6Jc2OiVz
Health Equity and Community Engagement Research @mayoclinic_cenr
RT @ChangeLabWorks: This is an excellent resource. Thanks, @UConnRuddCenter. #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A7 Healthier food options also need to become more accessible & more affordable. Programs like the SNAP-ed are educational efforts to use social marketing to expel the truth about the food/bev industry & how to eat better. #SaludTues
Health Equity and Community Engagement Research @mayoclinic_cenr
RT @SaludAmerica: A8 Check out this report on the health halo effect. Food manufactures promote good nutrition & physical activity in their ads for unhealthy products. @UConnRuddCenter #SaludTues https://t.co/ahttHh0xBC
The Praxis Project @Praxis_Project
RT @SaludAmerica: Q8 What are your favorite resources, organizations, or coalitions to help people learn more about target marketing and take action? #SaludTues https://t.co/kFNldqBegH
BMSG @BMSG
Thanks so much to @SaludAmerica for organizing today’s chat and to our co-hosts @praxis_project @uconnruddcenter for helping to make this important issue more visible! #SaludTues
The Praxis Project @Praxis_Project
@SaludAmerica A8 @CultivaLaSalud's Vendors for Health campaign brought fruits & veg to Fresno & San Joaquin Valley. Their mobile vendors are biking around their communities w/signs reading “Fruits & Veggies”- letting them know healthy options are available. https://t.co/omXmZwGYex #SaludTues
Salud America! @SaludAmerica
Thanks to our cohosts for an informative #SaludTues Tweetchat! @BMSG @UConnRuddCenter @Praxis_Project Keep an eye out for the recap tomorrow and save the date for next week. https://t.co/OzwTo5JtCC
ChangeLab Solutions @ChangeLabWorks
100% this. We need to expand the definition of what's considered marketing by the general public in order to tackle this problem. #saludtues
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A8 @CultivaLaSalud's Vendors for Health campaign brought fruits & veg to Fresno & San Joaquin Valley. Their mobile vendors are biking around their communities w/signs reading “Fruits & Veggies”- letting them know healthy options are available. https://t.co/omXmZwGYex #SaludTues
Salud America! @SaludAmerica
RT @ChangeLabWorks: 100% this. We need to expand the definition of what's considered marketing by the general public in order to tackle this problem. #saludtues
Salud America! @SaludAmerica
RT @Praxis_Project: @SaludAmerica A7 Healthier food options also need to become more accessible & more affordable. Programs like the SNAP-ed are educational efforts to use social marketing to expel the truth about the food/bev industry & how to eat better. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @ChangeLabWorks: 100% this. We need to expand the definition of what's considered marketing by the general public in order to tackle this problem. #saludtues
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A8 @CultivaLaSalud's Vendors for Health campaign brought fruits & veg to Fresno & San Joaquin Valley. Their mobile vendors are biking around their communities w/signs reading “Fruits & Veggies”- letting them know healthy options are available. https://t.co/omXmZwGYex #SaludTues
Health Equity and Community Engagement Research @mayoclinic_cenr
A7 #SaludTues Mayo Clinic Minute: Half of Your Food is Junk https://t.co/o1AsiR1ds8
PublicHealthMaps @PublicHealthMap
RT @UConnRuddCenter: A8, Check out @BMSG's latest report on the 4 P’s of marketing, which addresses how food and beverage marketers often use tactics to target low-income groups and communities of color. https://t.co/XCOT56nAZ1 #SaludTues
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A6 According to the FTC, there are currently no rules or regulations to protect consumer data from the food/bev industry. However, advertising to children must follow stricter rules but again there is no explicit protection of privacy https://t.co/aRUotL8Ywf #SaludTues
BMSG @BMSG
RT @Praxis_Project: @SaludAmerica A8 @CultivaLaSalud's Vendors for Health campaign brought fruits & veg to Fresno & San Joaquin Valley. Their mobile vendors are biking around their communities w/signs reading “Fruits & Veggies”- letting them know healthy options are available. https://t.co/omXmZwGYex #SaludTues
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A7 Advocates should create or support community-based education to show the link racial inequalities to the type of marketing techniques food/bev industry are using to increase chronic diseases in communities of color #SaludTues
PublicHealthMaps @PublicHealthMap
RT @BMSG: A8 We recently produced a series of briefs on the 4 Ps of marketing, showing how marketers target communities of color with a range of tactics. Learn more: https://t.co/YynRHKGHkf #SaludTues https://t.co/rrib78A0ug
UConn Rudd Center @UConnRuddCenter
RT @SaludAmerica: Thanks to our cohosts for an informative #SaludTues Tweetchat! @BMSG @UConnRuddCenter @Praxis_Project Keep an eye out for the recap tomorrow and save the date for next week. https://t.co/OzwTo5JtCC
ChangeLab Solutions @ChangeLabWorks
Thanks so much to @SaludAmerica @BMSG @Praxis_Project @UConnRuddCenter for hosting this important discussion of target marketing. Hope to keep the conversation going in the weeks and months to come. #saludtues
The Praxis Project @Praxis_Project
@SaludAmerica A8 @ChangeLabworks has developed infographic on strategies to address unhealthy food/bev marketing to children #Saludtues https://t.co/tzIKTzTg37
UConn Rudd Center @UConnRuddCenter
Thanks for organizing this important discussion, @SaludAmerica, @BMSG and @Praxis_Project! Glad to be part of this. #SaludTues https://t.co/JhfW3p8A4z
Salud America! @SaludAmerica
@Praxis_Project Yes! Communities also need to address transportation barriers. #SaludTues https://t.co/sG1fWys3kl
PublicHealthMaps @PublicHealthMap
RT @Praxis_Project: @SaludAmerica A7 Healthier food options also need to become more accessible & more affordable. Programs like the SNAP-ed are educational efforts to use social marketing to expel the truth about the food/bev industry & how to eat better. #SaludTues
ChangeLab Solutions @ChangeLabWorks
Yes! This infographic ties to our Marketing Matters resource https://t.co/BDBJpIJy6B, which provides a lot more detail for anyone interested in pursuing these approaches. #SaludTues
PublicHealthMaps @PublicHealthMap
RT @SaludAmerica: Thanks to our cohosts for an informative #SaludTues Tweetchat! @BMSG @UConnRuddCenter @Praxis_Project Keep an eye out for the recap tomorrow and save the date for next week. https://t.co/OzwTo5JtCC
PublicHealthMaps @PublicHealthMap
Thanks @SaludAmerica & co-hosts @BMSG @Praxis_Project @UConnRuddCenter and others for an awesome #SaludTues! @WeAreUnidosUS @ChangeLabWorks @MontefioreNYC @_CFHJ @physicianswkly @AMFitnessHealth @TecmoTailbacks Lots to do against targeted marketing! Until next time! 👏🏼🙂🥗🍎 https://t.co/tT33F0I6rd
The Praxis Project @Praxis_Project
@SaludAmerica A8 If you haven't noticed already from this chat, our fellow co-hosts @UConnRuddCenter and @BMSG are a great resource in the research behind the inner workings of companies targeting Latinx + POC communities. Be sure to give them a follow! #SaludTues
The Praxis Project @Praxis_Project
RT @BMSG: A8 We recently produced a series of briefs on the 4 Ps of marketing, showing how marketers target communities of color with a range of tactics. Learn more: https://t.co/YynRHKGHkf #SaludTues https://t.co/rrib78A0ug
The Praxis Project @Praxis_Project
RT @UConnRuddCenter: A8 In January, the Rudd Center released its own targeted marketing report, which examined food-related TV advertising targeted to Black and Hispanic consumers. Read more here: https://t.co/LF5fvpWBWc #SaludTues https://t.co/MvXCVmUyd8
The Praxis Project @Praxis_Project
RT @ChangeLabWorks: 100% this. We need to expand the definition of what's considered marketing by the general public in order to tackle this problem. #saludtues
UnidosUS Action Fund @UnidosUSAF
RT @WeAreUnidosUS: A1. Target marketing in and of itself isn’t concerning. But when marketers spend hundreds of millions of dollars marketing unhealthy food and beverages to children, it becomes problematic. #SaludTues
UnidosUS Action Fund @UnidosUSAF
THIS ⬇️ #SaludTues
UnidosUS Action Fund @UnidosUSAF
RT @PublicHealthMap: A7: A7: One way to stop targeted junk food marketing to Latinos and others is to involve all stakeholders in the community and government to enact rules and regulations that restrict commercial food/bev marketing to children! 🍔🤒🥤 #SaludTues https://t.co/SQIqxbWGGG
The Praxis Project @Praxis_Project
@SaludAmerica @BMSG @UConnRuddCenter Thanks, @SaludAmerica for having us, to our co-host @BMSG and @UConnRuddCenter for their work to bring this to light and everyone who joined in to learn something new today! #saludtues
#SaludTues content from Twitter.