#hcnm Conference Hashtag

Healthcare New Media Marketing Conference

As patients continue to gain access and share healthcare information through various forms of online media, organizations have followed suit in utilizing social media to better connect with patients and their community on a wide range of issues. Accordingly, hospitals are now faced with continued challenges surrounding the implementation, leadership support, maintenance and overall effectiveness of social media marketing. Insightful presentations and in-depth discussions by leading hospitals will address a wide rage of current and forward thinking topics. Challenges to be discussed include inspiring physicians to become social media advocates, content management, maximizing the capabilities of social media outlets, proving the …

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