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The World Congress Summit to Improve Adherence and Enhance Patient Engagement
Wed 14th Mar 2012 - Thu 15th Mar 2012 Open dates in Symplur Signals

Medication non-adherence has been an issue for many years and estimated to be between a $290-$300 billion dollar problem in the U.S. alone, costing pharmaceutical companies, health care insurers and plans, pharmacies, and of course, the patient. With health care costs being increasingly scrutinized, and payment innovation incentivizing more efficient and better care, medication non-adherence is causing all healthcare stakeholders to pay greater attention. Recognizing that patient adherence reflects only a single piece of the patient engagement continuum, and impacts various players in the healthcare space, the World Congress Pharmaceutical Division is proud to present a unique, multi-stakeholder approach to challenges facing both pharmaceutical and healthcare industry executives on the …

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