The Weekly Scoop #14 – Best Practices in Healthcare Social Media

Web Communities Help Patients With Rare Diseases

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Here is yet another example of patients utilizing the power of the internet to guide them in their care. In this case, the post chronicles the way in which the online community was able to assist a patient with a rare condition in choosing the most appropriate and beneficial treatment regimen. The post also raises an interesting point that medical researchers are turning to the online community to assist in gathering valuable data for their research. All of this points to the increasing influence of the internet and the need for health care providers to establish their presence online.

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U.S. Patients Turn to Facebook for Health Information Needs

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Another sign that the Internet and social media are having an increasing influence on healthcare…”The survey of nearly 23,000 U.S. residents found that 41% of respondents reported using social media as a health care resource. Of those, 94% said they use Facebook to find health information, such as health education videos, and diet and exercise tips.”

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Physician reputation management in the age of social media

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As the author of this post correctly points out, in this age of the internet and social media, negative patient comments can reach a large audience very quickly. Such an event can serve to damage a physician’s reputation quickly. This post maintains that the counter balance involves positive comments from patients posted on the physician’s site.

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“Healthcare Social Media in Practice” is our pick of the week display of great social media execution in the healthcare industry

The Lyrical Life Foundation

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A medical Facebook page can help bolster a physician’s practice, but it also has the power to bolster the lives of many patients, even those beyond the geographic reach of the practitioner. The “Lyical Life Foundation” was founded in 2008 by medical oncologist Dr. Steven G. Eisenberg, aka @drseisenberg. Its Facebook page is an introduction to a unique mission … “That every cancer patient has a song that speaks to his or her power and contribution to the world.” Come visit this inspirational page, meet its founder … and share with all.

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7 Responses to “The Weekly Scoop #14 – Best Practices in Healthcare Social Media”

  1. Dr. Steven Eisenberg

    The Weekly Scoop #14 – Best Practices in Healthcare Social Media http://t.co/OzQypLA via @foxepractice

  2. Dr. Steven Eisenberg

    The Weekly Scoop #14 – Best Practices in Healthcare Social Media http://t.co/OzQypLA via @foxepractice

  3. Thomas M. Lee

    The Weekly Scoop #14 – Best Practices in Healthcare Social Media http://ow.ly/4xiAo #doctor #facebook #hcsm

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